January 2, 2009

A new service for cause organizations

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JD LasicaMy longtime friend Tom Watson, author of CauseWired, launched a new venture on Thursday: CauseWired Communications LLC.

I’ve long thought that there’s a market opportunity for consultancies and social enterprises to serve the needs of nonprofits and cause organizations that don’t have the financial or staffing resources to take advantage of the social Web.

Tom writes on Facebook:

Susan Carey Dempsey, my longtime partner in publishing onPhilanthropy.com, is joining me in launching the new firm, which will assist organizations and campaigns in creating inspiring messages for causes that change the world. …

What will CauseWired Communications do? Two things:

1. We will work with nonprofit organizations, foundations, companies and individuals on communications and development assignments – using story-telling, social networks, strategic planning, management and communications expertise to turn great programs into actionable causes.

2. We will publish onPhilanthropy.com, the global resource for philanthropy professionals, and run the annual Summit onPhilanthropy conference in New York each year.

I hope to collaborate on some projects with Tom and his partner Susan in the year ahead. Congrats on the launch, Tom!
JD Lasica, founder and former editor of Socialbrite, is co-founder of Cruiseable. Contact JD or follow him on Twitter or Google Plus.

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