During the TechSoup webinar on Facebook last week, one question that came up was about creating a custom url for your Facebook Page. There are three reasons to create a custom url for your Facebook Page: 1. It’s easy for supporters to remember. 2. Creating the custom url prevents someone else from registering it. And […]
Archives for March 2010
Nonprofit highlights and photos of SXSW
CauseLab, Good Guide, Ushahidi lead impressive array of social change efforts I‘ve learned long ago the challenge of covering South by Southwest Interactive, which hums along at its own idiosyncratic pace compared to more linear conferences. Thus, I spent last year and this year doing less blogging, conducting more interviews (which I’ll roll out in […]
‘The Cove’: Will movies usher in a new era of social change?
Moving movie audiences to take action from JD Lasica on Vimeo. I‘ll confess: I was excited to see The Cove take home the Academy Award for best feature documentary last night. While all the entrants were worthy, “The Cove” is among the handful of movies pushing the idea of Hollywood productions as the fulcrum for […]
Social media begins with goals and a strategy
I’ve been following Ash Shepherd on Twitter for some time now because he always seems to have something important to share. Following is an email interview I conducted with Ash about a service he offers called Social Media Planning and Analysis. What is social media planning and analysis? Shepherd: Social media planning and analysis is […]
A WordPress plug-in to simplify SEO
If you’re using a blog to promote your nonprofit or small business, a large part of your strategy is about getting found on Google – otherwise known as search engine optimization (SEO). SEO is the practice of improving the traffic to a website from your website’s organic results on Google. If you don’t understand the value […]