January 18, 2016

2016 Nonprofit Communications Trends [INFOGRAPHIC]

by John Haydon

Are you curious how your nonprofit’s marketing stacks up against your peers? Which marketing channels are most important to your peers? Do you share the same challenges faced by your peers? All of these questions are answered in the Nonprofit Marketing Guides’ 2016 Nonprofit Communications Trends Report. Highlights include: Top goals for nonprofit communication directors in 2016: brand awareness & engaging … Continue reading

January 4, 2016

5 Nonprofit Predictions for 2016

by Caroline Avakian

Predictions are a tricky thing. They’re mostly comprised of strong currents of the present, past habits and a big dose of educated guessing. When it comes to nonprofits, there’s also an element of hopefulness that’s thrown in, at least in my list of predictions for 2016. 2015 has seen much innovation in technology and communication. The United Nations Sustainable Development … Continue reading

December 11, 2015

A Facebook Donate Button for the News Feed that Might Actually Work!

by John Haydon

Facebook is testing a new fundraising app that just might make giving as “social” as liking, commenting, and sharing. Called “Fundraisers”, the app will include a set of fundraising features for charities and nonprofits:   Share fundraising campaigns with Page followers Use photos and video to tell fundraising stories Track progress toward a campaign or project Update supporters when fundraising goals … Continue reading

August 31, 2015

Is Giving Tuesday a Waste of Time?

by John Haydon

  Good question, right? First of all, the data says it’s been hugely successful in the past. Over 15,000 nonprofits participated last year, raising over $45 million. Yes, some nonprofits probably raised very little money. But Giving Tuesday is NOT just a 24-hour fundraising campaign. It’s a movement that your supporters are embracing, more and more each year. How did your nonprofit do last year? … Continue reading

July 27, 2015

(VIDEO) Leveraging Periscope App for Social Good

by Caroline Avakian

As a follow-up to my post on Periscope for Nonprofits: A Quick Guide & Review, I gave a video interview last week with Stephen Shattuck from Bloomerang. The interview covers how nonprofits can leverage Periscope – Twiiter’s new live streaming mobile app – to better reach and communicate with their supporters and donors. I’ve been getting so many questions, and there’s … Continue reading

July 23, 2015

HatchforGood.org helps nonprofits tell their stories

by Caroline Avakian

This past Tuesday, I attended the Social Media for Nonprofits Conference in NYC. There’s always great content and discoveries to be made at the #SM4NP Conferences.  They tour around the country and are focused on providing great content and practical, tactical workshops and tools that nonprofits can put to work the next day. Full disclosure: I’m on their Leadership Council … Continue reading