This morning I’m giving a 90-minute bootcamp at the annual Women’s Funding Network Summit in Los Angeles on the subject social media for small budgets — which covers just about all the nonprofits and foundations in the room.
Above is the presentation on SlideShare. Continue reading
If you have a Facebook page (rather than a simple profile), you should be preparing for the switchover to Facebook Timeline, which is coming to all pages on March 30.
Did you know you can fix up the look of your Timeline? Not the cover image at top, but the two rows of updates underneath. Continue reading
Late last month I noticed that things looked different on Causes.com. The Nonprofit Technology Network (NTEN) began running a campaign to send 50 nonprofits to the Nonprofit Technology Conference, and the new layout and actions within Causes caught my eye. Causes features videos, commenting, sharing and full Facebook integration with the new Timeline. Causes looks and feels different from its previous iteration; it feels like a campaign center and no longer a Facebook add-on or a stand-alone online fundraising website. Continue reading
Over the past week, Beth Kanter and I have been busy converting her Facebook page over to the new Timeline format.
Two things I love about Beth:
• She’s not afraid to experiment (that’s probably a huge understatement). Continue reading
Last week saw me start out at Mobile World Congress in Barcelona and finish up at an event focusing on the use of text messaging in the nonprofit sector in London.
It was a busy week but two new resources were the end result. Continue reading
The new Facebook page Timeline layout changes the way your organization needs to think about content.
Previously, a Facebook Page content strategy was primarily focused on two things:
Custom tabs – The the content strategy for Welcome pages (custom landing tabs) focused on engaging visitors with a clear call to action in mind. Continue reading