Nonprofit professionals are often tapped out, working late hours just to keep up. So in an effort to help you enter 2014 armed with a set of tools to make your work life simpler, we’ve compiled a list of our 10 favorite productivity apps and tools that are free or come at minimal cost. Continue reading
Pinterest is one of the most popular ways for people to share pictures online. Businesses have been using Pinterest to great effect, and nonprofit organizations are also quickly coming on board. Here are five examples of nonprofits using Pinterest well. Continue reading
One of the most critical components of an effective content strategy is to understand your audience. In this video we lay out 10 ways to use Graph Search to understand your organization’s Facebook community.
Nonprofits traditionally have had trouble attracting today’s youths because many causes have a hard time reaching young people on their own terms. Tailoring your nonprofit’s marketing strategy to the interests of youths by using Vine and Instagram could mean the difference between getting them involved in your cause for years to come — or not at all. Continue reading
Since Instagram launched its new video service in June, users have shared 5 million videos on the network. Lots of nonprofits are rocking Instagram, and several of them have started experimenting with the new 15-second video feature to tell their stories in a new way. We’ve collected some of the best here. Continue reading
Facebook has four data points that shows you if people negatively reacted to your post. Take these factors into account when calculating the return on investment during a campaign or other social media activity. Continue reading