December 5, 2012

7 ways for nonprofits to make the most of Google Hangout

by Renee Alexander

Google Hangout is an easy way to hold video conferences with multiple individuals or groups of people. Have your employees, constituents and volunteers get together through an online chat, where distance is not an obstacle. Continue reading

November 14, 2012

How to automate Facebook content curation with PostPlanner

by John Haydon

PostPlanner, the Facebook Page content publisher, has powerful features that allow you to automate content curation. Find out how you can pull trending content from your favorite blogs and twitter feeds to keep your Facebook fans satiated. Continue reading

October 8, 2012

How to get your tweets to have staying power

by John Haydon

How Twylah can help you get more juice out of your tweets Twylah is a way to organize your tweets on a single webpage that’s SEO-friendly and search engine optimized, essentially giving your tweets greater exposure and a significantly longer life. This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.

September 27, 2012

Is Instagram useful for nonprofit marketing?

by Guest

Instagram, the mobile photography app (and company) purchased by Facebook, has been getting a lot of attention lately. From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” Continue reading

September 17, 2012

4 QR code tools that will make you love QR codes

by John Haydon

Promote a contest, URL, etc. with Kaywa, Scan & more Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, marketers, educators, technologists, Web publishers. Rock The Vote recently launched their Scan To Vote campaign to register 1.5 million voters using T-shirts printed with QR codes. When someone scans the QR code on their friend’s T-shirt, they are directed to a website … Continue reading

September 5, 2012

7 image editing tools to create top-rate visual content

by John Haydon

Images are one of the best ways to tell your story, simply because they convey emotional and unconscious elements of your story that words often cannot.
The shift toward visual storytelling also means that you need the ability to quickly edit the photos you are sharing. You need the ability to do several things with an image:

This is why people share photos the most on Facebook, and why Pinterest has blown up practically overnight.

The shift toward visual storytelling also means that you need the ability to quickly edit the photos you are sharing. Continue reading