October 11, 2016

5 Creative Ways to Engage Supporters with Instagram Stories

by John Haydon

Instagram Stories create an extra layer of visibility for your nonprofit – whenever you want that visibility. Like Snapchat, Instagram Stories last for 24 hours. And like Snapchat, stories are told in a series of pictures and videos. Users who’ve published Instagram Stories within the past 24 hours appear at the very top of the home screen: What are the … Continue reading

July 14, 2016

How to Double Online Giving in Six Months

by Guest

By Darian Rodriguez Heyman More and more nonprofit donations take place in today’s digital landscape, but how can causes ensure their online storefront is not only open for business, but optimized? As I explored this critical issue in my new book, Nonprofit Fundraising 101, I interviewed Roderick Campbell, the CEO of nonprofit fundraising platform CommitChange. He shared a few takeaways … Continue reading

March 16, 2016

Should Your Nonprofit Use Snapchat?

by John Haydon

Snapchat is a mobile app that lets users share photos and videos that are deleted in 24 hours. Snapchat users share snaps (temporary videos and photos) privately with a few friends, or as stories with all their followers. What people love about Snapchat You might be wondering why someone would use a social network that deletes everything they share. If you’re wondering … Continue reading

February 16, 2016

A Simple Facebook Checklist for Better Page Posts

by John Haydon

In a perfect world, all of your fans would see all of your posts in the news feed. But this is not a perfect world, and your Facebook posts are rarely seen by the people who’ve liked your Page. Yes, it might seem unfair, but when you get right down to it, Facebook users are the ones telling the news feed algorithm … Continue reading

Category: Facebook, Nonprofits, Social media, Socialbrite, Tools, Tutorials
December 11, 2015

A Facebook Donate Button for the News Feed that Might Actually Work!

by John Haydon

Facebook is testing a new fundraising app that just might make giving as “social” as liking, commenting, and sharing. Called “Fundraisers”, the app will include a set of fundraising features for charities and nonprofits:   Share fundraising campaigns with Page followers Use photos and video to tell fundraising stories Track progress toward a campaign or project Update supporters when fundraising goals … Continue reading

July 2, 2015

Periscope for Nonprofits: A Quick Guide & Review

by Caroline Avakian

Live streaming has been thrust into the limelight recently with the release of Periscope — a free mobile app that allows any user to live stream from wherever they are. The whole concept of Periscope is to virtually place you somewhere in the world you would never be if it weren’t for the app. Even as a nonprofit techie, I tend … Continue reading