October 11, 2016

5 Creative Ways to Engage Supporters with Instagram Stories

by John Haydon

Instagram Stories create an extra layer of visibility for your nonprofit – whenever you want that visibility. Like Snapchat, Instagram Stories last for 24 hours. And like Snapchat, stories are told in a series of pictures and videos. Users who’ve published Instagram Stories within the past 24 hours appear at the very top of the home screen: What are the … Continue reading

September 1, 2016

3 Tips To Get the Most Out Of Conferences

by Caroline Avakian

Photo courtesy of Mashable Social Good Summit Post by Caroline Avakian Fall conference season is getting underway, so I wanted to share a few helpful tips to help manage and maximize your time spent at a conference(s). You’ll be glad you set these in motion when you get back from your next event. Start with the end in mind 1What are the top three … Continue reading

July 7, 2016

Building your Nonprofits Thought Leadership Capacity

by Caroline Avakian

  By Caroline Avakian Content marketing has risen to the forefront in recent years as an important tool (if not the most important) in the nonprofit communication toolbox. It’s about creating great content on your blog, through social media messaging, email, quarterly and annual reports, case studies, whitepapers, etc. At its core, content marketing is about communicating wisely with your supporters. The … Continue reading

June 14, 2016

Is Giving Tuesday a Waste of Time?

by Guest

By Edgar Rodriguez Is Giving Tuesday a waste of time? Good question, right? First of all, the data says it’s been hugely successful in the past. Over 15,000 nonprofits participated last year, raising over $45 million. Yes, some nonprofits probably raised very little money. But Giving Tuesday is NOT just a 24-hour fundraising campaign. It’s a movement that your supporters are embracing, more and more … Continue reading

April 4, 2016

3 Core Twitter Strategies That Will Never Die

by John Haydon

Twitter followers will be more likely to retweet your content if they like, know, and trust you. But where do you start? How do you develop a strong network on Twitter? One way to think about building a stronger network on Twitter is to focus on three core Twitter strategies: Search-Building, Raft-Building, and Klout-Building   1. Search-Building Twitter Strategies An important part of … Continue reading

February 19, 2016

Honesty Oscars: Best Activist in a Leading Role

by Guest

By Danielle Daley My friends over at the Accountability Lab and the ONE campaign are hosting the Honesty Oscars. Every day in the week leading up to the Academy Awards, February 17th to 21st, ONE and Accountability Lab will unveil a category for the Honesty Oscars 2015, an award that honors not Hollywood films, but the creative work of activists … Continue reading