August 31, 2015

Is Giving Tuesday a Waste of Time?

by John Haydon

  Good question, right? First of all, the data says it’s been hugely successful in the past. Over 15,000 nonprofits participated last year, raising over $45 million. Yes, some nonprofits probably raised very little money. But Giving Tuesday is NOT just a 24-hour fundraising campaign. It’s a movement that your supporters are embracing, more and more each year. How did your nonprofit do last year? … Continue reading

July 27, 2015

(VIDEO) Leveraging Periscope App for Social Good

by Caroline Avakian

As a follow-up to my post on Periscope for Nonprofits: A Quick Guide & Review, I gave a video interview last week with Stephen Shattuck from Bloomerang. The interview covers how nonprofits can leverage Periscope – Twiiter’s new live streaming mobile app – to better reach and communicate with their supporters and donors. I’ve been getting so many questions, and there’s … Continue reading

July 23, 2015 helps nonprofits tell their stories

by Caroline Avakian

This past Tuesday, I attended the Social Media for Nonprofits Conference in NYC. There’s always great content and discoveries to be made at the #SM4NP Conferences.  They tour around the country and are focused on providing great content and practical, tactical workshops and tools that nonprofits can put to work the next day. Full disclosure: I’m on their Leadership Council … Continue reading

July 13, 2015

WordPress Tags And Categories – The Ultimate Guide For Nonprofits

by John Haydon

What exactly are WordPress tags and categories? What purpose should they serve for the reader? Should they each just be one word? How do tags and categories relate to each other? And what does all this mean for SEO? What’s the Difference Between WordPress Tags And Categories? Categories are like the aisles in a grocery store and tags are like … Continue reading

July 2, 2015

Periscope for Nonprofits: A Quick Guide & Review

by Caroline Avakian

Live streaming has been thrust into the limelight recently with the release of Periscope — a free mobile app that allows any user to live stream from wherever they are. The whole concept of Periscope is to virtually place you somewhere in the world you would never be if it weren’t for the app. Even as a nonprofit techie, I tend … Continue reading

June 1, 2015

25 Nonprofit Twitter tips from the pros

by John Haydon

Try to include an image in your tweets. Twitter is like looking out the window of a fast moving train. If you insert insert a “billboard” (photo or graphic image) tweet, people will notice it.-  Noland Hoshino Always, always check your links!–  Jenn Johnson For every self serving post you tweet…engage with one of your constituents. Michael Dougherty Don’t let … Continue reading