October 23, 2012

Why you should add author tags to your nonprofit’s blog

by JD Lasica

If you create content on the Web, then your biggest challenge is to have people find you in search. If you create original content, someone, somewhere, at some point has ripped off your material and republished it as their own. Or perhaps they’re a partner site that has your permission to republish your content. Google, Bing and the other search engines often have a hard time determining who published it first and who’s the rightful owner. In other words, whose link should appear higher in the search results? Continue reading

September 24, 2012

How to create a big Twitter header image

by John Haydon

Twitter now allows header images to help boost your profile (kind of like Facebook covers). Check out this header template and re-work your Twitter profile to better convey your organization’s mission. Continue reading

May 23, 2012

10 top tools for cause campaigns

by JD Lasica

A visualization from Bigthink.com. Target audience: Cause organizations, NGOs, nonprofits, foundations, social enterprises, political reformers, educators, journalists, general public. Over the past three years, as regular readers know, Socialbrite has put together dozens of guides and compilations of resources and tools for social change advocates. See the bottom of this article for a few, and our Sharing Center is all … Continue reading

July 20, 2011

6 ways to integrate your nonprofit email list with social media

by John Haydon

Growing an email list and a Facebook fan base for your nonprofit can sometimes feel overwhelming. Sometimes you wish you had only one channel to grow and manage. To help make things easier, following are six ways you can integrate your nonprofit email list with social media. Include follow and fan links in your email template 1If you’re using a … Continue reading

May 25, 2011

Socialbrite looking for part-time Executive Editor

by

Socialbrite, the learning hub & sharing community for nonprofits and social good organizations, is looking for a part-time Executive Editor. This is a highly collaborative position that requires someone with serious editorial chops who is familiar with the nonprofit landscape and can hit the ground running. At the outset, the hours will be sporadic and the compensation modest. Our intention … Continue reading

May 10, 2011

29 tips to improve your nonprofit site’s landing pages

by John Haydon

A landing page is a page on your website where you want visitors to complete a specific transaction, such as donating money or joining an email list.

Obviously these are some of the most important pages on your website. In Seth Godin’s words, “Landing pages are the new direct marketing, and everyone with a website is a direct marketer.” Continue reading