Facebook tips Archives - Socialbrite https://www.socialbrite.org/tag/facebook-tips/ Social media for nonprofits Thu, 29 Sep 2011 01:06:02 +0000 en-US hourly 1 https://www.socialbrite.org/wp-content/uploads/2019/07/cropped-favicon-socialbrite-32x32.jpg Facebook tips Archives - Socialbrite https://www.socialbrite.org/tag/facebook-tips/ 32 32 New rules: How to create a Facebook page from scratch https://www.socialbrite.org/2011/09/28/new-rules-how-to-create-a-facebook-page-from-scratch/ https://www.socialbrite.org/2011/09/28/new-rules-how-to-create-a-facebook-page-from-scratch/#comments Wed, 28 Sep 2011 13:09:37 +0000 http://www.socialbrite.org/?p=14966   Video tutorial will step you through new changes to Facebook pages Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, social media managers, individuals. Facebook has just introduced a completely new process for creating a Facebook Page. It includes: An idiot-proof three-step process The ability to import images from a website Scaled-down requirements for […]

The post New rules: How to create a Facebook page from scratch appeared first on Socialbrite.

]]>

 

Video tutorial will step you through new changes to Facebook pages

Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, social media managers, individuals.

John HaydonFacebook has just introduced a completely new process for creating a Facebook Page. It includes:

  • An idiot-proof three-step process
  • The ability to import images from a website
  • Scaled-down requirements for the info section

The video above shows you exactly how the new process works.


Creative Commons Attribution-NonCommercial 3.0 UnportedThis work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.

The post New rules: How to create a Facebook page from scratch appeared first on Socialbrite.

]]> https://www.socialbrite.org/2011/09/28/new-rules-how-to-create-a-facebook-page-from-scratch/feed/ 2 Facebook nuked the ‘Like’ button, now what? https://www.socialbrite.org/2011/09/27/facebook-nuked-the-like-button-now-what/ https://www.socialbrite.org/2011/09/27/facebook-nuked-the-like-button-now-what/#comments Tue, 27 Sep 2011 12:46:13 +0000 http://www.socialbrite.org/?p=14956 Image by Jan Kowalski on Bigstock Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, social media managers, individuals Up until last week, the only people who could comment on or like content on a Facebook Page were fans of that Page. Now, Facebook has eliminated that requirement, allowing anyone (fans and non-fans) the ability […]

The post Facebook nuked the ‘Like’ button, now what? appeared first on Socialbrite.

]]> like button
Image by Jan Kowalski on Bigstock

Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, social media managers, individuals

John HaydonUp until last week, the only people who could comment on or like content on a Facebook Page were fans of that Page. Now, Facebook has eliminated that requirement, allowing anyone (fans and non-fans) the ability to engage with a Facebook Page.

The result of this change is that the importance of “liking” Pages has essentially been nuked – for both brands and for Facebook users.

Remain calm, here’s what it means

remain calm

Understandably, you are freaking out. But you’re also excited about this change!

You’re freaking out …

Because you’re worried about how to control conversations about your nonprofit. It’s like moderating Twitter without the ability to search. So you’re freaking out.

You’re also freaking out because maybe you were over-focused on accumulating fans in the first place. And were shocked to learn that getting a new fan doesn’t mean you’ve earned a spot in their news feed. So you’re freaking out.

But you’re excited …

Because this means that your Page updates could receive exponential attention. With the hurdle of “liking” a page removed, more people will engage with your Page stories!

You’re excited because for you it was always about engagement. It was never just a numbers game.

So what does this mean for Page administrators?

  • Be interesting. Because Pages are now more open, it’s even more important that you have a content strategy that keeps people interested.
  • Listen. Because conversations about your nonprofit are harder to monitor, it means taking another look at using tools like Social Mentionto keep track of what people are saying.
  • Evolve. Stop posting updates just to boost your Edgerank, and start creating deeper and broader discussions with Facebook users.

The good news

The good news is that the majority of communication and marketing professionals are too lazy and uninterested in having real discussions with their fans. So if you have a sincere commitment to do this, the competition will be few.

What do you think?


Creative Commons Attribution-NonCommercial 3.0 UnportedThis work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.

The post Facebook nuked the ‘Like’ button, now what? appeared first on Socialbrite.

]]> https://www.socialbrite.org/2011/09/27/facebook-nuked-the-like-button-now-what/feed/ 5 13 tutorials to bring your Facebook presence to the next level https://www.socialbrite.org/2011/04/01/13-tutorials-to-bring-your-facebook-presence-to-the-next-level/ https://www.socialbrite.org/2011/04/01/13-tutorials-to-bring-your-facebook-presence-to-the-next-level/#comments Fri, 01 Apr 2011 20:05:48 +0000 http://www.socialbrite.org/?p=11662 You may already know about the Nonprofit Facebook Guy, a resource I created a few months back to help shorten the Facebook learning curve for nonprofits. Following are the top 13 tutorials from the Nonprofit Facebook Guy that I think are especially useful for nonprofits, foundations and NGOs: Create a Custom iFrame Tab for your […]

The post 13 tutorials to bring your Facebook presence to the next level appeared first on Socialbrite.

]]> facebook-guy

John HaydonYou may already know about the Nonprofit Facebook Guy, a resource I created a few months back to help shorten the Facebook learning curve for nonprofits.

Following are the top 13 tutorials from the Nonprofit Facebook Guy that I think are especially useful for nonprofits, foundations and NGOs:

  1. Create a Custom iFrame Tab for your Facebook Page with WordPress (video)

    2.  

  2. Four Ways To Deal With The Death Of Static FBML

    3.  

  3. How to toggle between a Facebook Profile and a Facebook Page (video)
    4.  
  4. A Visual Map Of Facebook Pages, Profiles, Places And Groups – All In One Slide

    5.  

  5. How to display “Featured” Page’s on your Facebook Page

    6.  

  6. How to post as a Profile or Page without going insane (video)

    7.  

  7. Facebook now lets you tag friends and Pages in comments

    8.  

  8. How to engage a subset of your Facebook Page fans

    9.  

  9. How to use your Facebook Page’s photostrip to sell your cause

    10.  

  10. Two ways to import email contacts into your Facebook Page

    11.  

  11. Three Awesome Facebook Search Engines

    12.  

  12. How to change the name of your custom Facebook Page tab

    13.  

  13. How to measure Facebook Page fan growth with Insights (video)

If you have an idea for a blog post you’d like to see, please leave your idea on the Nonprofit Facebook Guy’s Facebook Page.

This article originally appeared at JohnHaydon.com.


Creative Commons Attribution-NonCommercial 3.0 UnportedThis work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.

The post 13 tutorials to bring your Facebook presence to the next level appeared first on Socialbrite.

]]> https://www.socialbrite.org/2011/04/01/13-tutorials-to-bring-your-facebook-presence-to-the-next-level/feed/ 2