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	<title>efficiency tools Archives - Socialbrite</title>
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	<title>efficiency tools Archives - Socialbrite</title>
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		<title>10 nonprofit productivity tools &#038; apps to try in 2014</title>
		<link>https://www.socialbrite.org/2014/01/06/10-nonprofit-productivity-tools-apps-to-try-in-2014/</link>
					<comments>https://www.socialbrite.org/2014/01/06/10-nonprofit-productivity-tools-apps-to-try-in-2014/#comments</comments>
		
		<dc:creator><![CDATA[Caroline Avakian]]></dc:creator>
		<pubDate>Mon, 06 Jan 2014 13:01:37 +0000</pubDate>
				<category><![CDATA[Tools]]></category>
		<category><![CDATA[efficiency tools]]></category>
		<category><![CDATA[getting stuff done]]></category>
		<category><![CDATA[nonprofit tools]]></category>
		<category><![CDATA[productivity apps]]></category>
		<category><![CDATA[productivity hacks]]></category>
		<category><![CDATA[productivity tools]]></category>
		<category><![CDATA[tools for productivity]]></category>
		<guid isPermaLink="false">http://www.socialbrite.org/?p=23481</guid>

					<description><![CDATA[<p>Nonprofit professionals are often tapped out, working late hours just to keep up. So in an effort to help you enter 2014 armed with a set of tools to make your work life simpler, we’ve compiled a list of our 10 favorite productivity apps and tools that are free or come at minimal cost.</p>
<p>The post <a href="https://www.socialbrite.org/2014/01/06/10-nonprofit-productivity-tools-apps-to-try-in-2014/">10 nonprofit productivity tools &#038; apps to try in 2014</a> appeared first on <a href="https://www.socialbrite.org">Socialbrite</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img fetchpriority="high" decoding="async" class="nob" alt="5logos" src="http://www.socialbrite.org/wp-content/uploads/2014/01/5logos.jpg" width="650" height="100" /></p>
<h3>Stay lean &amp; work smarter in the new year</h3>
<p><strong>Target audience:</strong> Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public.</p>
<p><a href="/author/caroline-avakian/" target="_blank"><a href="https://www.socialbrite.org/author/caroline-avakian/"><img decoding="async" src="https://www.socialbrite.org/wp-content/uploads/userphoto/caroline-avakian.jpg" alt="Caroline Avakian" class="sig nob" /></a></a><span class="dropcap">M</span>ost of the nonprofit communicators I work with site lack of time and productivity as their number one job frustration. It&#8217;s true: Nonprofit professionals are often tapped out, working late hours just to keep up. Plus, many of my clients tell me they have no time to stay on top of the latest tools and apps that could help ease their work load.</p>
<p>So in an effort to help you enter 2014 armed with a set of tools to make your work life simpler, I&#8217;ve compiled a list of my 10 favorite productivity hacks that are free or come at minimal cost.</p>
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<div class="one-hundred-left-pic"><a href="http://www.voxer.com/" target="_blank"><img decoding="async" class="nob" alt="voxer" src="http://socialmedia.biz/wp-content/uploads/2013/03/voxer.jpg" width="100" height="104" /></a></div>
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<p><span class="one-hundred-bump">Voxer: Record your messages for playback later</span></p>
<p><span class="dropcap">1</span><a href="http://www.voxer.com" target="_blank">Voxer</a> is a free walkie-talkie style phone app that lets you talk to anyone in the world using live text and voice. It also lets you send photos. Voxer really does works just like a walkie-talkie &#8212; only better, because it records all your messages for playback later. It&#8217;s especially great for international organizations that can use it to communicate with staff abroad in real time. I use this app for quick check-ins with clients working in East Africa and Asia. This is also a great tool for organizations running events throughout the year. Your event team can communicate with each other with this app versus renting pricier walkie-talkie kits for galas, fundraisers, etc.</p>
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<div class="one-hundred-left-pic"><a href="http://www.hipchat.com/" target="_blank"><img decoding="async" class="nob" alt="HipChatIcon" src="http://www.socialbrite.org/wp-content/uploads/2014/01/HipChatIcon.png" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">HipChat: Private chat built for teams</span></p>
<p><span class="dropcap">2</span><a href="http://www.hipchat.com" target="_blank">HipChat</a> is a private chat service built for teams to share ideas and files in group chat rooms. HipChat allows for real-time project management and collaboration and lightens the load on you and your team&#8217;s email inbox. It also organizes your chats by project and saves your chats so you can review and pick up where you left off. No need to settle for AIM or to fire up a Google Hangout.</p>
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<div class="one-hundred-left-pic"><a href="http://www.asana.com/" target="_blank"><img loading="lazy" decoding="async" class="nob" alt="asana" src="http://www.socialbrite.org/wp-content/uploads/2014/01/asana.png" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">Asana: Free project management</span></p>
<p><span class="dropcap">3</span>Move over Basecamp, <a href="http://www.asana.com" target="_blank">Asana</a> has entered the project management playing field and created a free tool that does most of what the best project management tools do, plus it integrates nicely with Google Drive. Asana allows you to view all your projects at once with a three column view that includes features like work spaces, projects, tasks, tags, notes, comments and an inbox that organizes and updates information in real time. It&#8217;s free for teams of up to 15 users.<span id="more-23481"></span></p>
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<div class="one-hundred-left-pic"><a href="http://sproutsocial.com/" target="_blank"><img loading="lazy" decoding="async" class="nob" title="sprout-social" alt="sprout-social" src="/wp-content/uploads/2010/12/sprout-social.jpg" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">Sprout Social: Manage all your social media in one place</span></p>
<p><span class="dropcap">4</span>While Hootsuite is great and rightfully popular, <a href="http://sproutsocial.com" target="_blank">Sprout Social</a> has come along as another social media management tool that provides a deeper, more intuitive dive into your analytics and reporting. Their excellent design suits analytics very well. Outside of the reports tab, each page showcases info in a concise, clear, and visually engaging format, which helps a lot when you just want to go in and review your stats quickly. Very handy for overwhelmed nonprofit communications folks looking to do a better job of their social media analysis and reporting.</p>
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<div class="one-hundred-left-pic"><a href="http://www.picmonkey.com/" target="_blank"><img loading="lazy" decoding="async" alt="picmonkey" src="http://www.socialbrite.org/wp-content/uploads/2014/01/picmonkey.jpg" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">PicMonkey: Photo editing made easy</span></p>
<p><span class="dropcap">5</span><a href="http://www.picmonkey.com/" target="_blank">PicMonkey</a> is a free online photo editor that’s super easy to use and great for busy communications staffers who have no time to learn or to spend time on complicated photo editing software. Whether you want to touch up a photo, try a new effect, make a collage or add text to a photo, PicMonkey is an awesome tool and time saver.</p>
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<div class="one-hundred-left-pic"><a href="http://www.scoop.it/" target="_blank"><img loading="lazy" decoding="async" alt="scoopit" src="http://www.socialbrite.org/wp-content/uploads/2014/01/scoopit.jpg" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">Scoop.it: Discover &amp; share great content</span></p>
<p><span class="dropcap">6</span><a href="http://www.scoop.it/" target="_blank">Scoop.it</a> is a content curation site that lets you discover and share relevant content with your audiences. It&#8217;s excellent for staying on top of content relevant to your cause and for promoting organizational thought leadership. By curating content in your nonprofit&#8217;s niche, you can gain new followers and potentially supporters./div&gt;</p>
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<div class="one-hundred-left-pic"><a href="http://www.postagramapp.com/" target="_blank"><img decoding="async" class="nob" alt="postagram-logo" src="http://www.socialbrite.org/wp-content/uploads/2014/01/postagram-logo.jpg" width="100" /></a></div>
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<p><span class="one-hundred-bump">Postagram: Thank your donors with a postcard</span></p>
<p><span class="dropcap">7</span>You can use <a href="http://www.postagramapp.com/" target="_blank">Postagram</a> to turn your photos into postcards. You can easily add text for a personalized and easy to create postcard. Then just drop it in the mailbox. Great for those special donors or prospects you&#8217;re courting or just to say thank you.</p>
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<div class="one-hundred-left-pic"><a href="http://www.grammarly.com/" target="_blank"><img loading="lazy" decoding="async" alt="grammarly" src="http://www.socialbrite.org/wp-content/uploads/2014/01/grammarly.jpg" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">Grammarly: A proofreader on your shoulder</span></p>
<p><span class="dropcap">8</span>An automated proofreader and grammar coach, <a href="http://www.grammarly.com/" target="_blank">Grammarly</a> also improves word choice with context-optimized vocabulary suggestions. Not too shabby and a step above spellcheck, for sure. Perfect for those moments when your executive director casually hands you her copy of Strunk &amp; White&#8217;s <i>The Elements of Style</i> and asks you to read it over.</p>
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<div class="one-hundred-left-pic"><a href="http://www.canva.com/" target="_blank"><img decoding="async" alt="Canva" src="http://www.socialbrite.org/wp-content/uploads/2014/01/Canva.jpg" width="100" /></a></div>
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<p><span class="one-hundred-bump">Canva: Create designs for web or print</span></p>
<p><span class="dropcap">9</span> <a href="http://www.canva.com/" target="_blank">Canva</a>, still in beta, is a free online tool that helps you create designs for web or print: website banners, presentations, Facebook covers, flyers, posters, invitations and much more. Use your imagination and go to town with your creative ideas for a campaign or program.</p>
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<div class="one-hundred-left-pic"><a href="http://www.camscanner.net/" target="_blank"><img loading="lazy" decoding="async" class="nob" alt="camscanner" src="http://www.socialbrite.org/wp-content/uploads/2014/01/camscanner.jpg" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">CamScanner: Digitize &amp; save any document</span></p>
<p><span class="dropcap">10</span>With <a href="http://www.camscanner.net/" target="_blank">CamScanner</a>, any document can be digitized and saved right away with your mobile phone. Just take a photo, and CamScanner creates a PDF of the document, report or receipt. Also great for all those old press clippings taking up space but that you can’t seem to part with.</p>
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<h4>Two bonus apps (you&#8217;re welcome!)</h4>
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<div class="one-hundred-left-pic"><a href="http://www.wordcounter.net/" target="_blank"><img loading="lazy" decoding="async" class="alignnone size-full wp-image-23486" alt="WordCounter" src="http://www.socialbrite.org/wp-content/uploads/2014/01/WordCounter.jpg" width="100" height="68" /></a></div>
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<p><span class="one-hundred-bump">Word Counter: Count words on a screen no more</span></p>
<p>Writing a proposal or submitting an application and feeling constricted by those pesky word limits? Enter <a href="http://wordcounter.net" target="_blank">Word Counter</a><a href="http://www.wordcounter.net/" target="_blank">, </a>which does exactly what the name suggests. So simple and so necessary, because nobody needs to spend time counting words on a screen. You know you&#8217;ve done it.</p>
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<div class="one-hundred-left-pic"><a href="http://www.cardmunch.com/" target="_blank"><img loading="lazy" decoding="async" class="nob" alt="cardmunch" src="http://www.socialbrite.org/wp-content/uploads/2014/01/cardmunch.jpg" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">Cardmunch: Turn business cards into contacts</span></p>
<p>Conference follow-up is a whole lot easier with <a href="http://www.cardmunch.com/" target="_blank">Cardmunch</a>. A LinkedIn product, you just take a picture with the Cardmunch app and a business card is converted to a contact automatically. No more cards shoved into the back of your office drawer. Cardmunch is free.</p>
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<p>Hope these help you. Wishing you a happy and productive 2014!</p>
<h6>Related</h6>
<p>• <a href="http://www.socialbrite.org/2013/04/02/mobile-apps-to-get-stuff-done/" target="_blank">Mobile apps to get stuff done on the go</a> (Socialbrite)</p>
<p>• <a href="http://www.socialbrite.org/2011/01/12/paid-social-media-monitoring-services/">10 paid social media monitoring services for nonprofits</a> (Socialbrite)</p>
<p>• <a href="http://www.socialbrite.org/2012/05/23/10-top-tools-for-cause-campaigns/" target="_blank">10 top tools for cause campaigns</a> (Socialbrite)</p>
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</div><p>The post <a href="https://www.socialbrite.org/2014/01/06/10-nonprofit-productivity-tools-apps-to-try-in-2014/">10 nonprofit productivity tools &#038; apps to try in 2014</a> appeared first on <a href="https://www.socialbrite.org">Socialbrite</a>.</p>
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		<title>4 tools to help build your social community</title>
		<link>https://www.socialbrite.org/2011/08/23/4-tools-to-help-build-your-social-community/</link>
					<comments>https://www.socialbrite.org/2011/08/23/4-tools-to-help-build-your-social-community/#comments</comments>
		
		<dc:creator><![CDATA[Shonali Burke]]></dc:creator>
		<pubDate>Tue, 23 Aug 2011 13:00:27 +0000</pubDate>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[efficiency tools]]></category>
		<category><![CDATA[HootSuite Publisher]]></category>
		<category><![CDATA[Networked Blogs]]></category>
		<category><![CDATA[Post Planner]]></category>
		<category><![CDATA[productivity tools]]></category>
		<category><![CDATA[schedule posts]]></category>
		<category><![CDATA[social media strategy]]></category>
		<category><![CDATA[social media updates]]></category>
		<category><![CDATA[Triberr]]></category>
		<guid isPermaLink="false">http://www.socialbrite.org/?p=13480</guid>

					<description><![CDATA[<p>Image by orangebrompton on Flickr Strike right balance between scheduled updates &#38; direct interaction Target audience: Nonprofits, cause organizations, community managers, educators, NGOs, Web publishers, bloggers. When trying to build an online community, I’ve found that one of the most important things to do is to participate consistently in your preferred channels. And not just [&#8230;]</p>
<p>The post <a href="https://www.socialbrite.org/2011/08/23/4-tools-to-help-build-your-social-community/">4 tools to help build your social community</a> appeared first on <a href="https://www.socialbrite.org">Socialbrite</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><img loading="lazy" decoding="async" class="alignnone size-full wp-image-13482" title="balancing" src="http://www.socialbrite.org/wp-content/uploads/2011/07/balancing.jpg" alt="" width="500" height="375" srcset="https://www.socialbrite.org/wp-content/uploads/2011/07/balancing.jpg 500w, https://www.socialbrite.org/wp-content/uploads/2011/07/balancing-300x225.jpg 300w" sizes="auto, (max-width: 500px) 100vw, 500px" /><br />
<span class="agate">Image by orangebrompton <a href="http://www.flickr.com/photos/orangebrompton/224649987" target="_blank">on Flickr</a></span></p>
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<h3>Strike right balance between scheduled updates &amp; direct interaction</h3>
<p><strong>Target audience:</strong> Nonprofits, cause organizations, community managers, educators, NGOs, Web publishers, bloggers.</p>
<p><a href="/author/shonali-burke/" target="_blank"><a href="https://www.socialbrite.org/author/shonali-burke/"><img decoding="async" src="https://www.socialbrite.org/wp-content/uploads/userphoto/shonali-burke.jpg" alt="Shonali Burke" class="sig nob" /></a></a><span class="dropcap">W</span>hen trying to build an online community, I’ve found that one of the most important things to do is to <em>participate consistently in your preferred channels</em>. And not just participate as in talk a lot, but share interesting pieces of information so that your community knows you’re not just in this for you, you’re in this for them as well.</p>
<p>Inevitably, then, the time question comes up: “How can I always be online? Is there a way for me to cut down the amount of time I spend in social media?”</p>
<p>Yes and no. Yes, there are various tools you can use to cross-post your updates, for example, or to automate your updates. (See Socialbrite&#8217;s handy roundup of <a href="http://www.socialbrite.org/2010/11/09/top-10-social-media-dashboard-tools/" target="_blank">10 social media dashboard tools</a>.) But the “no” part of this answer is that if you’re going to try and cross-post every single update, or automate your posting schedule completely, I think you’ll flop.</p>
<h4>How to maximize your social media time</h4>
<p>Assuming you agree with that “yes and no” answer, here are four tools I’ve been finding very useful recently. They might help you, too.</p>
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<div class="one-hundred-left-pic"><a href="http://www.socialbrite.org/2011/08/23/4-tools-to-help-build-your-social-community/networkedblogs-thumb/" rel="attachment wp-att-14011"><img loading="lazy" decoding="async" class="alignnone size-full wp-image-14011" title="Networked Blogs" src="/wp-content/uploads/2011/08/NetworkedBlogs-thumb.jpg" alt="Networked Blogs" width="100" height="100" /></a></div>
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<p><span class="one-hundred-bump">NetworkedBlogs: Syndicate your blog to Facebook<br />
</span></p>
<p><span class="dropcap">1</span>I tried <a href="http://apps.facebook.com/blognetworks/" target="_blank">NetworkedBlogs</a> &#8212; one of many auto-posting services that syndicate your blog to Facebook &#8212; early on and then, for some reason, stopped. But recently, <a href="http://inklingmedia.net/2011/06/22/how-i-nearly-tripled-my-blog-traffic/" target="_blank">Ken Mueller wrote about nearly tripling his blog traffic</a> by using, among others, NetworkedBlogs, and that made me decide to try it again.</p>
<p>Since coming back to NetworkedBlogs, I noticed that you can also syndicate to Twitter (though I’m not using that option).</p>
<p><strong>How I’ve been using it:</strong> I had set up both my blogs to syndicate to my <a href="http://www.facebook.com/ShonaliBurkeConsulting" target="_blank">Facebook Page</a> (that’s where Waxing UnLyrical goes) and my personal profile (that’s where my <a href="http://www.spicingout.com/" target="_blank">food blog</a> goes). In addition, Waxing UnLyrical goes through to a secret Facebook group that I’ve set up for all the regular guest bloggers. I’m also testing this for a client blog &#8212; syndicating to the Page as well as a supporting Group.</p>
<p><strong>Hiccup:</strong> Since I’m also testing <a href="http://www.livefyre.com/" target="_blank">Livefyre</a>’s new SocialSync feature, I ran into problems with comments that I got on my Facebook posts not being pulled into the comment stream on Waxing UnLyrical (that’s what SocialSync does, it pulls in comments from Facebook and Twitter). <a href="http://twitter.com/jennalanger">Jenna Langer </a>at Livefyre told me this was because when syndicating via NetworkedBlogs, NetworkedBlogs’ URL masks the actual blog URL and loads the site in an iFrame. (Sorry for that geek interruption.) Because Livefyre can’t see that that’s part of the conversation, those specific comments don’t show up in my Waxing Unlyrical comment stream.</p>
<p>But if you’re not using Livefyre as your comment system, you should be fine, and it’s worth a try because it does make the posts show up nicely in Facebook.</p>
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<div class="one-hundred-left-pic"><a href="http://www.triberr.com/" target="_blank"><img loading="lazy" decoding="async" class="alignnone size-full wp-image-14041" title="triberr" src="/wp-content/uploads/2011/08/triberr100.jpg" alt="triberr" width="100" height="100" srcset="https://www.socialbrite.org/wp-content/uploads/2011/08/triberr100.jpg 100w, https://www.socialbrite.org/wp-content/uploads/2011/08/triberr100-92x92.jpg 92w" sizes="auto, (max-width: 100px) 100vw, 100px" /></a></div>
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<p><span class="one-hundred-bump">Triberr: Get your Twitter updates shared<br />
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<p><span class="dropcap">2</span>Much has been written about <a href="http://www.triberr.com/" target="_blank">Triberr</a> &#8212; <a href="http://dannybrown.me/2011/05/31/why-im-hesitant-about-triberr/" target="_blank">whether automated tweets being shared by a “tribe” are a good thing</a>, whether it can be gamed, and so on. When <a href="http://twitter.com/ginidietrich">Gini Dietrich</a> invited me into my first tribe, I had absolutely no hesitation in accepting.</p>
<p>I think Triberr is a great way to share posts – and get your posts shared – by a select group of people you trust. While there is a setting in Triberr that allows you to go in and check what’s due to be posted to Twitter via your account, I rarely check it.</p>
<p>Why? Because I’ve seen consistently good content being produced by fellow tribe members, and I trust them. So trust is key.</p>
<p><strong>How I use it</strong>: I keep my Triberr settings on “auto” mode. This helps me because I don’t have to worry about going to Tribe members&#8217; blogs (or to my Reader) to find the posts and tweet them out (though I still try to do that so that I can comment as often as possible).<span id="more-13480"></span></p>
<p>I’m also growing my own tribes very selectively by only inviting people whose content I’m completely comfortable with. And thanks to Triberr, I rarely share my own posts on Twitter, because I know my tribe will do it for me (thank you, tribe!).</p>
<p><strong>Hint:</strong> It’s certainly a good feeling to be invited into a tribe, but it will only be useful to you if you publish regularly. So don’t take your Triberr invitation (if you get one) lightly.<!--more--></p>
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<div class="one-hundred-left-pic"><a href="http://www.hootsuite.com/" target="_blank"><img loading="lazy" decoding="async" class="alignnone size-full wp-image-14010" title="HootSuite Publisher" src="/wp-content/uploads/2011/08/HootSuitePublisher-thumb.jpg" alt="HootSuite Publisher" width="100" height="100" /></a></div>
<div class="one-hundred-right"><span class="one-hundred-bump">HootSuite Publisher: See your scheduled tweets in calendar view</span></p>
<p><span class="dropcap">3</span><a href="http://www.hootsuite.com/" target="_blank">HootSuite</a> was the first Twitter service to introduce scheduled tweets, and that&#8217;s one of the main reasons I switched over from TweetDeck (now I’m so used to it, I can’t switch back). Recently they introduced a “publisher” tab, where you can see all your scheduled tweets in calendar view, and it’s pretty cool.</p>
<p><strong>How I use it: </strong>Just as with the Facebook posts, I look for interesting posts and news items, either in my Twitter feed or RSS Reader and then I schedule  no more than three a day (I’m much more active on Twitter than Facebook and hope you are, too).</p>
<p>I always try to mention the author or source by their Twitter handle, and include a question or a bit of commentary rather than just the typical “RT.” This way it shows up in their Twitter @ stream, and who doesn’t like knowing someone just shared their post?</p>
<p><strong>Tip:</strong> I think it’s perfectly OK to share a post from a while back, or one that’s not hot off the press. So whenever I find something I think will be useful to people, I might schedule it to publish twice over four days, and at different times of the day, for example. That way, it&#8217;s likely to be seen by more people over different time zones.</p>
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</div>
<div class="one-hundred-post">
<div class="one-hundred-left-pic"><a href="http://www.facebook.com/postplanner" target="_blank"><img loading="lazy" decoding="async" class="alignnone size-full wp-image-14013" title="Post Planner" src="/wp-content/uploads/2011/08/PostPlanner-thumb.jpg" alt="Post Planner" width="100" height="100" /></a></div>
<div class="one-hundred-right"><span class="one-hundred-bump">Post Planner: Schedule Facebook updates</span></p>
<p> <span class="dropcap">4</span><a href="http://www.facebook.com/postplanner" target="_blank">Post Planner</a> is a nifty Facebook app that lets you schedule Facebook updates. I know you can do this through HootSuite, for example, and several other platforms, but the advantage I think Post Planner has over them is:</p>
<ul>
<li>You can schedule an update or link to post to your personal profile, any Page you manage, or any Group you’re a part of.</li>
<li>Just like you do when you’re sharing a blog post (for example) manually, with Post Planner you can customize your update by selecting the image you’d like to appear in the post, make your own comment, etc. (this doesn’t always work from HootSuite, for example).</li>
</ul>
<p>I’ve been using this for a few weeks now and really like it, and their customer service team is very responsive (whether you ping them on Facebook or <a href="http://twitter.com/postplanner">Twitter)</a>.</p>
<p>However, you can’t tag people the way you’d be able to if you were posting directly to Facebook (they may introduce this feature at some point, which I think would be huge). And if you don’t like 3rd party Facebook apps, then this isn’t for you.</p>
<p><strong>How I use it:</strong> I never schedule more than one to two updates per day, and I always try to share other blog posts or news items I think my community would be interested in. I try to vary the kind of updates that precede the actual link by adding a bit of commentary, or maybe asking a question. And I never schedule my own posts through Post Planner.</p>
<p><strong>Hint:</strong> If you <a href="http://www.waxingunlyrical.com/2011/04/21/optimizing-wordpress-excerpts-for-maximum-clickability/" target="_blank">optimize your blog posts by properly filling out the excerpt</a>, then this will work even better.</p>
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</div>
<h4>Automation saves time &mdash; if used sparingly</h4>
<p>A lot of people look down on any level of automated publishing. I used to be one of them, but I’m not any longer. Frankly, it’s completely unrealistic to expect anyone &#8212; and that includes nonprofits and businesses using social media &#8212; to be able to maintain a consistent presence in social media if it’s 100 percent manual, and especially if it’s a small team or one-person shop.</p>
<p>As practitioners, we should try to find ways to encourage people (and organizations) to use social media more productively as opposed to being terrified of the time they’ll have to put in. Tools like these, when used properly and in moderation, can really help.</p>
<p>So when I schedule posts, I usually select days and times I’d normally be online (e.g. not one every hour, on the hour). And some days, I just don’t get to scheduling at all.</p>
<h4>What about time?</h4>
<p>Participating consistently in social media will still take time, and there’s no getting away from that. After all, it takes time to find good information to share, right? And while I find these tools extremely useful, if you look at my  <a href="http://twitter.com/shonali">Twitter stream</a>, or Facebook page (or profile), you’ll see that the majority of my updates are interactions with other people, and they’re all manual.</p>
<p>So please don’t take this post as a blanket OK from me for automating everything. In my opinion, that would be the worst thing you could do.</p>
<p>But if you can strike the right balance between scheduled updates and good old human interaction, then these tools might make a big difference for you.</p>
<p><strong>Are you using any of these tools? What do you find useful, or not? </strong>What about other tools that I didn&#8217;t mention? Please share, as always the comments are yours.</p>
<h6>Related</h6>
<p>• <a title="Permanent Link to Cross-posting tools: Be efficient — but be smart" href="/2011/02/16/cross-posting-tools/" rel="bookmark">Cross-posting tools: Be efficient — but be smart</a> (Socialbrite)</p>
<p>•  <a title="Permanent Link to Top 10 social media dashboard tools" href="/2010/11/09/top-10-social-media-dashboard-tools/" rel="bookmark">Top 10 social media dashboard tools </a> (Socialbrite)</p>
<p>• <a title="Permanent Link to 10 social tools to put to work for your cause" href="/2011/07/11/social-media-tools-to-put-to-work-for-your-cause/" rel="bookmark">10 social tools to put to work for your cause </a> (Socialbrite)</p>
<p>• <a title="Permanent Link to Set up a social media dashboard with Hootsuite" href="/2010/08/02/set-up-a-social-media-dashboard-with-hootsuite/" rel="bookmark">Set up a social media dashboard with Hootsuite </a> (Socialbrite)</p>
<p>• <a title="Post Planner: A branded publishing app for Facebook" href="http://www.socialbrite.org/2011/08/02/post-planner-branded-publishing-on-facebook/" rel="bookmark">Post Planner: A branded publishing app for Facebook</a> (Socialbrite)</p>
<p>• <a title="Permanent Link to How to build &amp; manage a monitoring dashboard" href="/2011/01/13/how-to-build-manage-a-monitoring-dashboard/" rel="bookmark">How to build &amp; manage a monitoring dashboard </a> (Socialbrite)</p>
<p>• <a title="Permanent Link to 10 top collaboration tools for your organization" href="/2011/06/02/10-top-collaboration-tools-for-your-organization/" rel="bookmark">10 top collaboration tools for your organization </a> (Socialbrite)</p>
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</div><p>The post <a href="https://www.socialbrite.org/2011/08/23/4-tools-to-help-build-your-social-community/">4 tools to help build your social community</a> appeared first on <a href="https://www.socialbrite.org">Socialbrite</a>.</p>
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