March 17, 2017

How to Handle Haters on Social Media Without Getting Flustered

FINAL

john-haydon

Haters Back Off is one of my favorite recent Netflix shows. YouTube star Maranda Sings essentially plays herself – a terribly flawed individual hell-bent on fame and fortune, no matter what cost, in the age of YouTube. Two thumbs up.

 

On her way to becoming famous, Miranda has to deal with haters – online, in her family, and in her mind.

Haters gonna hate

So what is a hater? From the urban dictionary:

A person that simply cannot be happy for another person’s success. So rather than be happy they make a point of exposing a flaw in that person.

Hater example:

  • Susan: You know, Kevin from accounting is doing very well. He just bought a house in a very nice part of town.
  • Jane (hater): If he is doing so well why does he drive that ’89 Taurus?

How to Handle Haters on Social Media

As a nonprofit marketer, you are tasked with growing a community of dedicated supporters, while also creating a safe and respectful place for discussion.

As a community manager, you must have a plan for haters.

Here is my 5-phase plan for haters:

Continue reading

February 14, 2017

Socialbrite Partners with Newly Launched MissionBox

missionbox-pillars

Socialbrite has partnered with MissionBox on their launch today!

MissionBox.com operates on a freemium model and offers many free resources that help nonprofit leaders connect with that perfect peer who is seeking guidance. The goal? Stop “reinventing the wheel”, create a larger sense of community, and together, make a greater impact.

MissionBox provides tools for nonprofits such as:

  • Providing access to researched and curated knowledge relevant to nonprofit operations and service delivery, including best practices, articles, case studies and books
  • Expanding opportunities to learn and share best practices and advice on a regional or global basis, through relationships or conversations with policy makers, researchers and colleagues
  • Facilitating connections with nonprofit professionals, funders, and business community resources around the world and in your own community.

Wishing them a great launch today!

You can learn more about becoming a MissionBox ally by joining here for free.

 

January 19, 2017

Top 5 Nonprofit Conferences for 2017

storytelling-at-NTC

By John Haydon

john-haydonThere are so many amazing nonprofit conferences to choose from, many more than even just 3 years ago! So trying to figure out which conferences to attend can be daunting.

Here are 5 of the most notable, can’t-miss nonprofit conferences in 2017 (in no particular order).

1. Cause Camp

Cause Camp is a nonprofit conference by Nonprofit Hub, and I’ll be speaking there for the first time this year!

CauseCamp is March 27-28 in Lincoln, Nebraska, at Nebraska Innovation Campus.

Cause Camp will leave you inspired, enlightened and give you the action items you need to make a change in your organization immediately.

Topics covered:

  • Nonprofit Marketing
  • Storytelling
  • Fresh fundraising perspectives
  • Tangible problem-solving

Check us out on Facebook and Twitter or join the conversation with #CauseCamp17

2. Nonprofit Storytelling Conference

The Nonprofit Storytelling Conference will be in San Diego from November 9 11. This will be a game-changer for nonprofits seeking to tell better stories and raise more money.

In just two weeks, Kelly was able to increase the number first-time donors by 4X. Plus, she reactivated 40 lapsed donors and got 14 new monthly donors. Pretty solid results!

Details for the conference will soon be available on their website.

3. International Fundraising Conference

AFP International is hosting their 54th International Fundraising Conference April 30-May 2 in San Francisco, California. The content is all centered around changing the rules of the philanthropic and fundraising space.

There will be over 100 sessions over the 5-day conference covering:

  • Leadership
  • Relationship building
  • Securing the gift
  • Innovation

Check them out on Facebook and Twitter.

 

4. MCON

MCON is a fresh take at changing the world. It’s not a nonprofit conference per say, it’s a social change conference. The conference is for people who care about social change and want to turn their interest into action.

They’ve featured speakers including Matt Bellassai, Minka Kelly, and several higher-ups of benefit corporations – not to mention Cause Camp 2017 speaker, Derrick Feldmann.

Stay up to date with their Twitter and Facebook.

5. Nonprofit Technology Conference

The 2017 Nonprofit Technology Conference will be held from March 23rd through the 25th in Washington DC. Over these three days, there will be over hundreds of sessions and networking events as well as an exhibit hall containing the most up-to-date nonprofit products and services.

Sadly, I will not be able to attend this year because of a speaking conflict.

Stay up to date with the NTEN Twitter and Facebook.

Get out there and learn!

Getting out of the office and changing up your routines prevents burnout and contributes to your professional growth. Keep these conferences on your radar, and hopefully, I will see you in Lincoln for Cause Camp 2017!

 

December 14, 2016

The Nonprofit Colleague Gift Guide (Under $20)

shutterstock_499735351

Photo courtesy of Shutterstock

Caroline Avakian Headshot final

‘Tis the season for holiday gift exchanges and Secret Santas at the office. If you’re anything like me, picking out the perfect gift can seem daunting amidst the stress of nonprofit year-end donation season, end-of-quarter board meetings, personal travel plans, and other gifts to sort out for friends and family.

 

So this year I put together a little guide for all the last minute gifts you’ll be happy and not so reluctant to give.

iRing

iRing, $19.99. For that communications colleague that always has their smartphone in hand. The iRing® is an attachable accessory that allows you to comfortably grip your smart device and also functions as a horizontal and vertical stand for your smartphone.

Continue reading

November 10, 2016

New Humanitarian Aid Apps Provide Real-Time Access & Information

Relief Web, a humanitarian information source on global crises and disasters, and a digital service of the U.N. Office for the Coordination of Humanitarian Affairs (OCHA), recently released four mobile apps that aim to serve different members of the humanitarian aid community.

Each of these app aims to solve a problem or address a challenge that will meet specific needs of humanitarians.

Here’s a quick breakdown of the apps:

ReliefWeb Crises App

– Information gathering and making sense of a fast-paced humanitarian crisis can be challenging. This app provides key figures, access to latest reports and maps, real time financial status, as well as a comprehensive overview for each crisis. All of this is kept updated in real time.

– The app allows you to quickly compare different crises and gather the history of each event, so you can follow the evolution of a situation. Some recent examples: Haiti’s Hurricane Matthew and the crisis in Syria.

2016-11-04-1478280775-7460448-crises3keyfigures.png

Headlines App

-Humanitarian situations evolve rapidly. Headlines App provides a general overview of the latest humanitarian developments globally.

– It is a tool that allows you to follow a person or location, i.e., “Ki-moon”, “Aleppo”,
“Gender”, “Refugees”,etc., and see what has been published on ReliefWeb that matches your search.

Videos App

– Videos allow you to get a much better sense of how things look in the field better than most reports usually can. It is a resource for complex , quickly changing situations, such as the ones in Syria and South Sudan, as well as for sudden onset disasters.

– Video is becoming a preferred reporting format for humanitarians, but prior to this launch there has been a gap in specialized video platforms that can gather these videos quickly and make them easy to access. ReliefWeb editors select relevant videos from more than 300 humanitarian sources, organize them, and make them available.

Jobs App

– Job finding can be challenging in the humanitarian system due to short-term appointments, short application deadlines, and fast paced recruitment. However, finding the right people quickly is key to the success of any humanitarian operation. The Jobs App provides access to most available jobs in the humanitarian sector.

– You can create a job search that matches your interests and skills and see when there are new jobs matching your search, i.e. communications officer, jobs in Sudan,
internship, etc.

All the apps allow you to bookmark reports to read later, and importantly, to share their content via social media.

Mobile visitors to ReliefWeb have increased significantly in the last few years, according to Adrian Ciancio, product manager at the digital humanitarian information service. “In 2015, mobile visitors to our site increased by an overwhelming 71%, of which over 90% were new visitors. Although we have a mobile version of the website, we believe that the apps allow us to package, curate, and organize content in ways that better serve the needs of our audience,” Ciancio said.

The team will also be conducting an impact evaluation on all the apps and plans on gathering user feedback in the upcoming months to improve and expand on the apps.

You can download the apps here: http://labs.reliefweb.int/apps

This piece was originally published on The Huffington Post

October 11, 2016

5 Creative Ways to Engage Supporters with Instagram Stories

instagram-stories

john-haydonInstagram Stories create an extra layer of visibility for your nonprofit – whenever you want that visibility.

Like Snapchat, Instagram Stories last for 24 hours. And like Snapchat, stories are told in a series of pictures and videos.

Users who’ve published Instagram Stories within the past 24 hours appear at the very top of the home screen:

instagram-stories

What are the benefits of Instagram Stories from a communications perspective?

Let’s dig in!

Get on the marquee with Instagram Stories

When you publish a story your profile picture appears at the top of the home screen (as shown above), giving your brand extra visibility. Once your stories expire (after 24 hours), your brand will no longer appear in the marquee.

In other words, the simple act of publishing Instagram Stories creates more visibility your brand!

Continue reading