Social media is a means to an end: Getting people to take real-world actions to advance your organization’s mission. Contact us to discuss how we can help!
Social media strategy
Before you roll out your Facebook or Twitter presence, you need a strategy. Our team of experts will work with you evaluate your current online presence and other traffic drivers to develop innovative social media communications strategies based on your organizational goals — and to make sure social media contributes to your mission.
Set up & manage your accounts
You have a million things to get done but know social media is critical to your mission. Why not delegate? Options include:
- Set-up of your Facebook, Twitter, Google Plus or Pinterest accounts or a new blog
- Daily management of your social media channels to turn fans into suporters
- Daily brand monitoring & weekly analysis
- Creating content for your blog.
Upgrade your website
Does your website get people to take the actions you want? We’ll work with you to revamp your site for the social media age — a site that’s optimized for social and search, has rich visual messaging and strong calls to action. Turn readers into champions!
Social fundraising campaigns
We’ll work with you to integrate social media into your fundraising efforts. We’ll create an online marketing campaign, identify key influencers in your sector and activate supporters on behalf of your cause.
Storytelling & creative multimedia
Are you successfully telling your organization’s story? We’ll work with you to find those stories and produce them in the optimal media format for the right audiences. We’re experts in video and multimedia production, story creation, editing and distribution.
Monitoring & metrics
Smart nonprofits pay attention to what people are saying about you. We’ll monitor the Internet and provide regular status reports of key performance metrics to determine if you’re on track to meet your goals and to measure the impact of your social networking activity over time.
Training & workshops
We’ll help your executives, key managers and employees understand the concepts underlying social media, review the latest data and industry trends and show you the most useful social tools and case studies of what’s working and not working for nonprofits and brands. We’ve given presentations at the United Nations, Foundation Center, National Conference on Volunteering & Service, Harvard, Cambridge, MIT, SXSW, Sustainatopia and on four continents — see our Training & Speaking page.
Socialbrite and our partners provide a wide range of social media marketing services, including:
- Competitive analysis
- Branding & positioning
- Keynotes & speaking engagements
- Set-up of Web conferencing & collaboration systems
- Reputation management
- Blogger outreach
- Event production
- SEO (search engine optimization
- Keyword lists
- Google AdWords campaigns
- Facebook marketing & ad campaigns
- Mobile app development
- Newsletter set-up