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Target audience: Nonprofits, cause and community organizations, foundations, NGOs, businesses, brands, government agencies, conference organizers, educators. Second of two parts. See part 1: 5 ways to use social media to build a crowd for your event.
Nonprofits
Understanding the return on fundraising events
Memorabilia at a silent auction fundraising event. Live events offer the chance to create & maintain relationships Guest post by Lindsey J. Rosenthal, MTA Events For Good From time to time, executives of nonprofits and cause organizations wrestle with the question of whether putting on a fundraising event is worth the commitment of precious time […]
Finding the right chemistry for nonprofits & business
How to build partnerships — beginning with cause marketing I‘ve been spending some time lately with Bruce W. Burtch, a cause marketing expert in the Bay Area, to discuss opportunities for bringing together nonprofits and companies in a mutually beneficial partnership to advance the social good. Bruce is the cause marketing columnist for Examiner.com […]
Facebook marketing strategies and best practices
Last week during a massive snow storm, David Wells from HubSpot interviewed me for his InboundNow series. In the 31-minute video above, we discuss: How I built up my small business using only a blog Common mistakes when starting out on Facebook How to organically grow your presence on Facebook Recommended Facebook Page apps and […]
Do a little good with each online purchase
SwipeGood applies your spare change to your favorite charity Guest post by Sherry Miller Socialbrite A2-month-old San Francisco start-up, SwipeGood, now offers you the easiest, least expensive way to give to charity. SwipeGood rounds up all of your credit card purchases to the nearest dollar and allows you to donate the difference to the […]
