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Flickr Photo by PCSO900 Using Facebook to raise awareness about the International Coast Cleanup A few weeks ago I had the pleasure of speaking with Vikki Spruill, president and CEO of the Ocean Conservancy, and members of her communications team, Laura Burton Capps and Dove Coggeshall, about their recent experiments and learning on Facebook. (The organization […]
Nonprofits
Giving to charity goes local
Lately I’ve been noticing a social media spin on making charitable donations in your community, region or state. Here are three recent examples. I Live Here, I Give Here The site I Live Here, I Give Here is designed to draw attention to giving to local nonprofits in Austin, Texas. According to the site: “Austin […]
Fundraising with social media — the right way
Wildlife Direct harnesses social networks to ‘secure a future for wildlife’ Last week I wrote about a pair of surveys that looked at social media and nonprofits. One came to the conclusion that social media was a waste of time; the other talked about strategic implications on how to be successful. If you want to […]
Finally! An enlightened social media policy
Bread for the World spells out the opportunities for working together For the past few days I’ve been hip deep in social media policies, social media guidelines — the increasingly common rules of the road that companies and nonprofits are laying down for how In a perfect world, organizations could issue a policy like this: […]
Get free wifi, help three worthy causes
Last week, for a business trip to New York, I made my maiden voyage on Virgin America, largely because of the availability of wi-fi on the flight. I generally bring a stack of magazines or a good book, but for this trip I needed an Internet connection to finish my presentation. So I was tickled […]
