Guest post by Katrina Heppler envisionGOOD.tv Last October, 630 people interested in advancing the social good through social entrepreurship flocked to San Francisco for the first Social Capital Markets conference (@socap09 on Twitter). envisionGood.tv caught up with Kevin Jones, co-founder of the conference (and @kevindoylejones on Twitter) at The Hub in Berkeley, Calif., to get […]
Nonprofits
United We Serve: Become an agent of change
Like millions of Americans, I’ve been looking for ways in which to get more involved in worthy community efforts. The traditional ways in which you can volunteer and gave back at the community — say, working in a soup kitchen or signing up for AmeriCorps — just expanded exponentially with the recent rollout of the […]
SEO: 9 tips for optimizing a nonprofit site
Search Engine Optimization isn’t black magic, so get your site to shape up Guest post by Dennis Yu CEO, BlitzLocal Most people treat Search Engine Optimization (SEO) as black magic. While there are unethical methods to inflate your search engine rankings — cloaking, doorways pages, link farms, “google bombing,” dupe content poisoning, keyword stuffing, and […]
How Convio uses social media
How Convio uses social media from JD Lasica on Vimeo. The name Convio is a well-known brand in the nonprofit sector. The company offers online fundraising and marketing software and donor database and CMS solutions to its more than 1,200 nonprofit clients, ranging from a seven-person nonprofit with remote staff to large institutions like the […]
Why Twitter won’t replace email marketing
Earlier this week, I spoke with an executive director at a large non-profit who wanted to know how she could replace email marketing with Twitter. They have been using email marketing as the prime way to engage current supporters, but had been less than desirable results in recent months. After spending considerable time discussing their […]