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Note from Beth Kanter: Jumo, the long anticipated social network site for social change, launched this week. Many of us have been up early playing with Jumo, setting up our individual profiles and finding issues and organizations or setting up profiles for organizations. It is still clearly in beta, with the usual tech glitches and 500 […]
Social impact
Lessons learned from the Big Blue Test campaign
Afew weeks ago, Manny Hernandez of Diabetes Hands Foundation launched his Big Blue Test campaign. The goal was simple: If the video gets 100,000 views, Roche will donate $75,000. The goal was attained and lessons were learned. Here’s what Manny shared with me: The power of captions We were approached by a Brazilian group that also […]
‘Dragonfly Effect’: Small acts create big change
‘The Dragonfly Effect,” a new book by Jennifer Aaker and Andy Smith, offers a roadmap for nonprofits and individuals interested in discovering “quick, effective and powerful ways to use social media to drive social change,” as the book’s subtitle promises. Part narrative — with an assortment of rich, compelling stories — and part instructional, The […]
Invest in entrepreneurs for social good
Invest in entrepreneurs for social good from JD Lasica on Vimeo. InVenture supports small business owners in developing world Here’s a short interview with Shivani Siroya, the personable and passionate founder and CEO of InVenture (“Invest in good”), an online platform that allows everyday individuals to invest directly in business owners of their choosing in […]
Baking cause into your company
Everyone Can Be A Social Entrepreneur – Dublin Web Summit 4 View more presentations from Sloane Berrent. Last week I had the privilege of going to Ireland for three separate reasons. First, one of my clients, ezetop, is located there. I conducted a day and a half workshop with their online communications and marketing team on a wide […]
