(925) 413-3870
Whether face to face, by email, or with trained carrier pigeons, how you ask for donations makes or breaks your fundraising campaign (note: carrier pigeons are a guaranteed attention-getter). Your message, and how it makes your potential donor feel is mission-critical. If they feel nothing, they will give nothing.
Search Results for: video
Want action? Tell positive visual stories
By Laura Mahler Gaia Visual Some methods of storytelling are more fruitful than others. And non-profits rely heavily on being able to tell their story really well. For instance, studies into online donor activity reveal that video is currently the hot ticket to accessing hearts and minds: with a 64% higher response rate to ‘Calls […]
Top blunders on Facebook that hurt fundraising
If you’re like most nonprofits, you will raise most of your money during the last three months of the year, particularly between Thanksgiving and December 31st when the big ball drops. Now is the time to put all your resources into attracting and retaining as many donors as possible! Avoid these top five mistakes that could hurt your year-end fundraising on Facebook.
Facebook news feed overhaul – how your nonprofit can prepare
Facebook has finally decided to pull the plug on almost all types of public content from pages. Why? Because Mark Zuckerberg wants to make a better Facebook. One with less clickbait, engagement bait, and hopefully less fake news. The News Feed’s goal is shifting from “helping you find relevant content to helping you have more meaningful social interactions.”
The 2018 communications trends to watch
By Jessica Scadron Social Harmony As communications professionals, we need to be agile and forward-thinking to stay competitive. We’ve come to accept that the future is unpredictable—and that we need to prepare ourselves for the unexpected. With technological advances, fake news and virtual reality, we started to see accelerated change in 2017. We can expect […]
