By using the best attributes of both professional video and user-generated video, nonprofits can create a hybrid approach to creating video content with the service Storyvine.
A winning entry in the 2012 TechSoup Digital Storytelling Challenge. Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, video producers, marketing professionals, general public. Every spring about this time TechSoup does an amazing thing for the nonprofit community: It reminds us about the importance that visual storytelling plays in advancing causes and missions. And […]
Nothing tells the real, impactful human stories of actual constituents like video. In the years that I spent as an advocacy program director, collecting user-generated video from our supporters – advocate stories, testimonials, and messages to legislators – was always high on the priority list.
Code for America, a nonprofit that uses technology to transform local governments, boasts a creative, compelling promotional video that not only clearly describes its message but also engages its viewers to get involved. In just five simple steps, any nonprofit can follow its example.
If you’re in the Bay Area, join me in 12 days at the 3rd Annual TechSoup Digital Storytelling Challenge. I was at last year’s event — where Room to Read grabbed top honors for the digital story above — and may hand out an award or two this year.