What does “going mobile” mean for your organization? While we’ve all come to terms with the fact that we live in a mobile world, what does it really mean for small nonprofits and membership organizations? We run down some answers.
Given the visible success of the Haiti text-to-give campaigns, SMS is bound to become one of the tools in an organization’s fundraising bag, if it isn’t already. This week I heard about Drew Olanoff’s latest fundraising campaign, a text-to-give strategy on behalf of Boarding for Breast Cancer. Here’s how it works: Every time someone texts “tp4bc” to 60611, the […]