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Reading to go: Instapaper on the Kindle. Create a productive workflow that lets you save important articles to read later First of two parts. See part 2: Readability: Making the Web more read-friendly Guest post by Scott Hanselman ComputerZen.com Here’s how most folks use the Web. You get a link in email, Twitter, Facebook, […]
Archives for November 2010
Lessons learned from the Big Blue Test campaign
Afew weeks ago, Manny Hernandez of Diabetes Hands Foundation launched his Big Blue Test campaign. The goal was simple: If the video gets 100,000 views, Roche will donate $75,000. The goal was attained and lessons were learned. Here’s what Manny shared with me: The power of captions We were approached by a Brazilian group that also […]
Newmediarights.org: Know your digital rights
New Media Rights: Know your online rights from JD Lasica on Vimeo. Target audience: Online publishers, nonprofits, cause organizations, bloggers, podcasters. If you work in online publishing, sooner or later you’ll bump up against the laws surrounding the Internet and intellectual property. Enter New Media Rights, a San Diego-based nonprofit that provides assistance regarding new […]
10 beautiful nonprofit WordPress themes
Guest post by Lorna Li Founder & Editor-in-Chief, Green Marketing TV People who manage nonprofit organizations understand just how difficult it can be to make ends meet – especially in a tough economy where fewer people are donating. When every dime goes to spreading your green message, it can be difficult to find a spare $2,000 […]
‘Dragonfly Effect’: Small acts create big change
‘The Dragonfly Effect,” a new book by Jennifer Aaker and Andy Smith, offers a roadmap for nonprofits and individuals interested in discovering “quick, effective and powerful ways to use social media to drive social change,” as the book’s subtitle promises. Part narrative — with an assortment of rich, compelling stories — and part instructional, The […]
