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Your social media strategy is only as smart as the questions it answers. Here are eight we recently worked through with a nonprofit client.
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How to create an email drip campaign for your nonprofit
Email is awesome for nurturing a peer-to-peer fundraising campaign. Follow this step-by-step guide to create a targeted drip campaign to encourage your subscribers to take action.
Kick-start your end-of-year fundraising
About one-third of all charitable giving happens in the last three months of the year with 34.8% of all online fundraising happening in Q4. Get the most out of year-end fundraising with a couple of critical tips.
How nonprofits can adapt to Facebook’s newsfeed changes
Facebook has tweaked its EdgeRank algorithm, causing many organizations’ updates to no longer appear in fans’ newsfeeds. Help your content remain top-of-stream with a few valuable tactics.
The Facebook ladder of engagement
Facebook is relational, not transactional. Part of building that relationship is moving individuals from awareness to action. Check out the Facebook Ladder of Engagement to learn about the steps involved for fans to take action.
