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It’s hard to come up with a highlight tape from Thursday’s Social Media 4 Nonprofits conference in San Francisco, given the breadth of talent on stage and in the packed room. The most notable news was the announcement that Darian Rodriguez Heyman, the former executive director of the Craigslist Foundation, and Ritu Sharma will be reviving the recently defunct Craigslist Foundation Boot Camp, with a renewed focus on the nonprofit community.
Blog
How to install Facebook’s new Power Editor
Power Editor is a new tool provided by Facebook that can help you manage multiple Facebook accounts or campaigns for your nonprofit. Power Editor makes it easy to create, edit, manage and optimize multiple ads at a time.
How to target your donors or email subscribers with Facebook ads
Imagine being able to reach lapsed donors on Facebook, or targeting Facebook page posts for a project funded by that donor segment! Facebook’s new ad feature, called , custom audiences, allows you to find your offline supporters and donors among Facebook users.
Video for your cause: Get giddy over Viddy
Nothing tells the real, impactful human stories of actual constituents like video. In the years that I spent as an advocacy program director, collecting user-generated video from our supporters – advocate stories, testimonials, and messages to legislators – was always high on the priority list.
How to get your tweets to have staying power
How Twylah can help you get more juice out of your tweets Twylah is a way to organize your tweets on a single webpage that’s SEO-friendly and search engine optimized, essentially giving your tweets greater exposure and a significantly longer life. This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.
