M+R Strategic Services and the Nonprofit Technology Network last week released a report about Facebook benchmarks that seems to validate a lot of current assumptions and sheds light on previous unknowns. The report analyzed Facebook Insights from July to December 2011 of 37 very large nonprofit organizations, such as the AARP, Human Rights Coalition, and Oxfam America.
Blog
How to schedule an update on your Facebook page
Facebook recently pushed out five big feature changes to Facebook pages that will help admins more easily manage their pages, plan content and get more airtime for updates in the news feed.
How to prune and improve your Twitter following
As your number of followers increase, you occasionally have to embark on a serious cleaning session to ensure that quantity isn’t totally overpowering quality. Keep your Twitter account healthy by keeping it pruned. Here is a run down of a few tools that can help make the process a bit easier.
PlayTell: Video chat and storytelling that connects loved ones
At the first Launch Education and Kids held this week at Microsoft’s Silicon Valley outpost in Mountain View, VC/entrepreneur Jason Calacanis launched a new conference series that showcased 30 inventive startups — some of which will likely change the face of education or learning games for kids. Or both.
Facebook Groups: An effective, overlooked tool
Afriend recently asked me: “What are you excited about now in Facebook?” Without hesitation, I replied, “Facebook Groups.” Yes, Facebook Groups, not Pages. Written off and abandoned by almost every organization I knew once Pages beefed up its functionality three years ago, Groups is where the real community engagement is happening now.