Issues of storytelling, transparency & disclosure come to fore The big social media story of the year so far has been Invisible Children’s 30-minute film on Joseph Kony. I mean, you just couldn’t get away from it last week — 75 million views on YouTube and counting. I was fascinated, not so much by the […]
Blog
Make Facebook Timeline about your community
Over the past week, Beth Kanter and I have been busy converting her Facebook page over to the new Timeline format.
Two things I love about Beth:
• She’s not afraid to experiment (that’s probably a huge understatement).
Two mobile resources in words and pictures
Last week saw me start out at Mobile World Congress in Barcelona and finish up at an event focusing on the use of text messaging in the nonprofit sector in London.
It was a busy week but two new resources were the end result.
11 ways Facebook Timeline changes your content strategy
The new Facebook page Timeline layout changes the way your organization needs to think about content.
Previously, a Facebook Page content strategy was primarily focused on two things:
Custom tabs – The the content strategy for Welcome pages (custom landing tabs) focused on engaging visitors with a clear call to action in mind.
How you can show support on International Women’s Day
Oxfam America offers suggestions on how to honor a woman who has made a difference You might have grown up with a working mother, or a mom who postponed or chose to forgo a career to instead focus on raising a family. But whichever choice your mother made, chances are you remember her going […]