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Ifirst met Mark Horvath on Twitter and later face-to-face last December during a trip down the California coast during the holidays. Mark is a free agent championing the cause of homelessness. A free agent is a person — many times a GenY, but not always — who is a passionate about a social cause but […]
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Catchafire: Connecting nonprofits & professionals
Jane Slusser: Connecting nonprofits & volunteers from JD Lasica on Vimeo. At the Craigslist Foundation Boot Camp held Aug. 21 in Berkeley, Calif., I met tons of cool people, but none were more interesting than Jane Slusser, chief service officer of Catchafire. Catchafire is a new online marketplace that connects professionals who want to volunteer […]
How to claim your nonprofit’s Facebook Places Page
If you’re interested in using Facebook Places to engage with your local constituents, you need to first claim your Facebook Places Page. (Didn’t know you had one, did you?) The benefit of claiming your Facebook Places Page is having the ability to publish content to those who have checked into your Place, which Facebook recently […]
Mother Jones’ move into social media
Mother Jones’ move into social media from JD Lasica on Vimeo. Publisher’s message to other nonprofits: Know your goals ‘If you know Mother Jones, you probably think of us as primarily a print magazine,” says publisher Steve Katz. “That’s not really true anymore.” For the past year, I’ve been working with Jon Funabiki of […]
Actionable analytics for your social media efforts
How to keep data collection from being an onerous task Lately I’ve been obsessed with the idea of SpreadSheet Aerobics, an actionable social media measurement strategy that is fit and trim and light on its feet. When I coach nonprofits on tactics and talk about measurement, their facial expressions change from happy to annoyed. […]
