We know that Facebook is crushing it, and that nonprofits and schools have an incredible opportunity to use the platform to deepen relationships with supporters, families, students and alumni. But is your nonprofit or school getting the most out of the platform? Are you using Facebook to its full potential?
Archives for September 2012
Facebook photo tagging: A crowdsourced success story
Nonprofits can take cues from these Facebook-savvy scientists An Oregon State University ichthyologist, Brian Sidlauskas, and his colleagues (who are also his Facebook friends) documented more than 5,000 fish in under 24 hours using Facebook. Before you read any further, watch the video above, which describes how they used photo tagging to achieve this impossible […]
4 QR code tools that will make you love QR codes
Promote a contest, URL, etc. with Kaywa, Scan & more Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, marketers, educators, technologists, Web publishers. Rock The Vote recently launched their Scan To Vote campaign to register 1.5 million voters using T-shirts printed with QR codes. When someone scans the QR code on their friend’s T-shirt, they […]
5 powerful ways to improve your website’s SEO
There are many ways to drive traffic to your website, including email marketing, social media and traditional PR. While these approaches are useful and effective, they all share one critical weakness: You’re reaching people who weren’t looking for you. Here’s why SEO is an absolute must for your nonprofit.
How to use social media to reel in big fish donors
Many nonprofits already use social media, including mobile, to raise money among individual donors. Small donations add up, as Mark Hanis found. His first Facebook campaign raised $250,000 in 2005 for Genocide Intervention Network, now known as Endgenocide.org.