Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, Instagram users. Guest post by Beth Kanter bethkanter.org Instagram, the mobile photography app (and company) purchased by Facebook, has been getting a lot of attention lately. From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a … [Read more...] about Is Instagram useful for nonprofit marketing?
Archives for September 2012
Build your fan base with a more interactive website [author]The purpose of your website is to encourage people to take action. Period. The actions may vary – like joining an e-mail list or donating money – but regardless of the specifics, your website’s value consists of the end actions it elicits. Two critical areas of action that your website should be encouraging … [Read more...] about 6 key ways to make your website more social
Hardware & software for telling your organization's story through video This is the first of a three-part series on nonprofits' use of video. Also see: • Part 2: 7 top video editing tools for nonprofits • Part 3: Video for your cause: Getting giddy over Viddy Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, … [Read more...] about What to consider when investing in video
Take advantage of this new feature to make a statement Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, Web publishers -- anyone with a Twitter account. [author]If you use Twitter, you’ve probably noticed that your Twitter profile now has a space for a header image. Twitter header images have much more … [Read more...] about How to create a big Twitter header image
Vacation club showcases a new way for nonprofits to incentivize donors Target audience: Nonprofits, cause organizations, foundations, NGOs. Guest post by Anthony Calderon Chief Vacationer, Gold Crown Vacations The other day I received a donation request from a local men’s shelter. The letter was well-crafted and included images of men, about my age, that stood tall and … [Read more...] about A travel rewards program that benefits nonprofits