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Editor’s note: Nick Cooney is author of the new book Change of Heart: what Psychology Can Teach Us About Spreading Social Change. Below is an introduction he wrote for Socialbrite and a chapter from his book: The non-profit world is filled with competing theories about how to create change, with many of those theories revolving […]
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New Facebook Profiles: A tour of all the changes
Sunday on “60 Minutes,” founder Mark Zuckerberg introduced Facebook’s new and enhanced profiles for its approximately 600 million members. Here is a look at the changes and what they will mean for you. Note: Most Facebook members don’t have the new profile update yet. It hasn’t been pushed out to users, but you can get […]
VolunteerSpot: Tips to spur offline actions
I‘ve been impressed every time I’ve stopped by VolunteerSpot, a tool that makes it easy for anyone to coordinate and organize volunteers. At BlogWorld Expo, I got to chat with founder Karen Bantuveris shortly after she appeared on a panel about fueling real world action through social media. “Just by making it easier to volunteer,” […]
How to measure Facebook Page fan growth and engagement
Facebook Insights lets you view metrics on fan growth, fan demographics, and how those fans engage with your Page. This is your No. 1 tool to get the most bang from your efforts on Facebook. Questions you can answer with Facebook Insights: How fast is my fan base growing? Where and when are the growth […]
Apple shows it’s a poor corporate citizen
Petition challenges company’s nonprofit-unfriendly policy Guest post by Beth Kanter bethkanter.org In June I wrote about how unfriendly Apple’s iPhone donation app policy was when I came across this editorial by Jake Shapiro, the CEO of PRX, (the company behind the popular This American Life iPhone and Public Radio Player apps), arguing that Apple’s […]
