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Ideation takes place May 7-9 in Chicago. (Photo by @america) Planning for the month’s top conferences & events There are quite a few conferences and events in the nonprofit/social change/education sector this month, and I’ll be at four of them: the Women’s Funding Network Summit in LA on Thursday, the California State PTA annual conference […]
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Sort out your team’s social media roles
Free Nonprofit Social Media Policy Workbook helps you define a policy, roles & messaging Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, brands, businesses, educators. Last month I sat on a panel at SXSW Interactive with three fellow nonprofit community managers to discuss boundaries in online community management. Organizations and community managers are grappling […]
Sevenly: Your T-shirt purchase helps a great cause
Many Socialbrite readers may not have heard of the social enterprise Sevenly, so here’s a quick explanation of what we do and how we came about:
For every shirt you buy with Sevenly, we give $7 to a charity, and we focus on a different cause every week — 52 charity T-shirt campaigns per year, like this week’s effort for hunger relief efforts in Haiti. We’ve raised more than $400,000 so far toward charitable causes with this simple model: For every T-shirt purchased, $7 goes to charity.
Measure social media traffic with Google Analytics
Set up segments to determine who’s sending visitors your way You know that your nonprofit or social enterprise can use Google Analytics to measure traffic not just from referring websites but from social networks like Twitter, Facebook and Google Plus, right? The video above will show you how to measure traffic from supporters using social […]
Are you building an engaged community with content?
Image on BigStockPhoto by David523 Or, why your organization needs a content marketing strategy Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, businesses, Web publishers, educators, journalists. You understand that there’s more to engagement than simple small talk. You also understand that when folks are truly engaged, they tell their friends about the good […]
