In an effort to combat ‘slactivism,’ Crowdshout was born. Offered for individuals or organizations, Crowdshout puts social action at your fingertips, allowing supporters to use their mobile devices to take action and support their favorite causes.
Upwell, a pilot project focused on ocean conservation, discovered how to implement the practice of ‘big listening’ to inform and measure campaigns. Read up on six ways big listening can help your organization stay on top of conversations.
One of our clients, the SF Goodwill, was invited to give a talk at TEDx. The organization’s CEO gave an impactful talk on what it means to be a ‘revalueist’ and discusses the importance of learning to value resources and people.
Nothing tells the real, impactful human stories of actual constituents like video. In the years that I spent as an advocacy program director, collecting user-generated video from our supporters – advocate stories, testimonials, and messages to legislators – was always high on the priority list.
When I first started working at WITNESS almost exactly nine years ago, Web video was still in its infancy. YouTube was still a dream and two years from launching and “user-generated content” was three years away from being declared Time magazine’s coveted “Person of the Year” (with the emphasis on the person being “you”).