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Afew months ago, you learned how to target status updates on your Facebook Page so that only fans within a specific location would see that post. Today we’ll take a look at how to post photos and videos to a subgroup of your Facebook Page fans. The video above shows you how to target specific fans […]
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A guide to recent changes to Facebook Pages
Facebook Pages has undergone so many enhancements over the past few months that even the simple act of creating a Page is different. So I put together the following “tactical guide” summarizing the steps required to create a Facebook Page as well as all the new Page features. Nonprofits and cause organizations may want to […]
How charities can take advantage of Facebook Deals
Introducing Facebook Deals. New Facebook feature makes cause marketing more actionable Last week Facebook launched a new app for Facebook Places called Deals. Deals essentially allows any small business to more easily offer deals when users check in to their place on Facebook. But there’s also an opportunity for nonprofits to take advantage of the […]
Top 10 social media dashboard tools
One of the things we often hear from nonprofits and social enterprises is: How do I manage the torrent of social media conversations coming at me?
The answer used to be: Painstakingly and one conversation at a time. But a new crop of social media tools aims to tamp down the social media gusher by letting you update, monitor, manage and maintain several communication outlets at once.
How to post to other Facebook Pages – as a Page
The Mother Jones Facebook Page Target audience: Nonprofits, NGOs, cause organizations, businesses Afew weeks ago I published Essential tips for updating your Facebook Page, which mentioned tagging Pages as a Page. The following tactic was mentioned, but because so many people ask about it, I thought I’d call it out on its own. A warning […]
