Free Nonprofit Social Media Policy Workbook helps you define a policy, roles & messaging Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, brands, businesses, educators. Last month I sat on a panel at SXSW Interactive with three fellow nonprofit community managers to discuss boundaries in online community management. Organizations and community managers are grappling […]
Archives for April 2012
Many Socialbrite readers may not have heard of the social enterprise Sevenly, so here’s a quick explanation of what we do and how we came about:
For every shirt you buy with Sevenly, we give $7 to a charity, and we focus on a different cause every week — 52 charity T-shirt campaigns per year, like this week’s effort for hunger relief efforts in Haiti. We’ve raised more than $400,000 so far toward charitable causes with this simple model: For every T-shirt purchased, $7 goes to charity.
Set up segments to determine who’s sending visitors your way You know that your nonprofit or social enterprise can use Google Analytics to measure traffic not just from referring websites but from social networks like Twitter, Facebook and Google Plus, right? The video above will show you how to measure traffic from supporters using social […]
Image on BigStockPhoto by David523 Or, why your organization needs a content marketing strategy Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, businesses, Web publishers, educators, journalists. You understand that there’s more to engagement than simple small talk. You also understand that when folks are truly engaged, they tell their friends about the good […]
Yesterday we invited you to think about whether a print magazine might make sense for your nonprofit or social enterprise — and we use a broad definition of magazines here to include a print newsletter, whitepaper, special report, annual report, event keepsake or a catalog of fundraising merchandise and so on.
Now that you’re sold on the idea, or are at least considering it, how do you make it happen?