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By using the best attributes of both professional video and user-generated video, nonprofits can create a hybrid approach to creating video content with the service Storyvine.
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How nonprofits can make the best use of YouTube
Nonprofits need to be on YouTube to reach your target audiences. In this article, you’ll find out how to get ahead of the pack by implementing these step-by-step instructions and tips.
15 social media habits to boost your nonprofit’s marketing
Before you jump into social media with your nonprofit, make sure you have a concrete plan on how to get the message across to your target audience. Here are 15 tips you might find useful.
10 mobile marketing mistakes nonprofits must avoid
Are you a small nonprofit, or are you a marketer with a nonprofit client? Do you find it hard to hit the KPIs? We can’t blame you. Coming up with a proper marketing strategy for a nonprofit organization can be tricky because you’re not just selling a product, you’re also selling a cause.
4 fundraising email blunders you should avoid
For most nonprofits, the best ways to raise money online is with a fundraising email strategy (email revenue grew by 25% in 2015). Yes, your donation page is absolutely important in terms of converting donors, but email is the most effective way to send qualified prospects to your donation page. Email subscribers, by definition, have given you permission to […]
