January 24, 2011

Connect with San Diego’s tech, arts, journalism & nonprofit communities

by Guest

New Media Rights and the Drumbeat San Diego community invite you to Drumbeat San Diego, a 6-hour hands-on participatory event that is part of Mozilla’s worldwide Drumbeat initiative. Connect with the tech, arts, journalist and nonprofit communities to create positive change in the San Diego community and have a global impact. What: Drumbeat San Diego Where: Queen Bees Art & … Continue reading

January 17, 2011

Facebook marketing strategies and best practices

by John Haydon

Last week during a massive snow storm, David Wells from HubSpot interviewed me for his InboundNow series. In the 31-minute video above, we discuss: How I built up my small business using only a blog Common mistakes when starting out on Facebook How to organically grow your presence on Facebook Recommended Facebook Page apps and customization strategies What’s in store … Continue reading

Category: Education, Nonprofits
January 7, 2011

Storytelling goes digital with TechSoup’s help

by Guest

Guest post by Kristy Graves TechSoup Global Storytelling is one of the most powerful vehicles to convey your organization’s message. This month TechSoup Global and a number of digital media experts are helping the nonprofit community learn how to hone your storytelling chops. Starting Thursday, Jan. 13, join TechSoup’s Digital Storytelling Event. Participate in webinars, online events and discussions to … Continue reading

November 29, 2010

Nonprofits: Is your website mobile-ready?

by JD Lasica

The other day my colleague Christopher S. Rollyson asked, Why haven’t we optimized our website for mobile users? That’s when I first heard of WP-Touch and WPtouch Pro — WordPress plug-ins that make your site really nice-looking on a handheld device. With use of smartphones exploding, this is now a must-have in today’s marketplace. Continue reading

Category: Blogging, Education, Mobile, Nonprofits, Tools
November 22, 2010

Newmediarights.org: Know your digital rights

by JD Lasica

New Media Rights: Know your online rights from JD Lasica on Vimeo. Target audience: Online publishers, nonprofits, cause organizations, bloggers, podcasters. If you work in online publishing, sooner or later you’ll bump up against the laws surrounding the Internet and intellectual property. Enter New Media Rights, a San Diego-based nonprofit that provides assistance regarding new media, technology and copyright issues … Continue reading

Category: Activism, Education, Law
November 18, 2010

‘Dragonfly Effect’: Small acts create big change

by JD Lasica

‘The Dragonfly Effect,” a new book by Jennifer Aaker and Andy Smith, offers a roadmap for nonprofits and individuals interested in discovering “quick, effective and powerful ways to use social media to drive social change,” as the book’s subtitle promises. Part narrative — with an assortment of rich, compelling stories — and part instructional, The Dragonfly Effect should be on … Continue reading