Trying to build your email list? Read up on why you should first think like your audience and ask yourself, ‘What’s in it for me?’ Continue reading
Trying to build a loyal Facebook fan base for your nonprofit? Check out this chat from Jon Loomer and John Haydon as they discuss the key differences between nonprofits and for-profits when approaching Facebook marketing. Continue reading
Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. Facebook is rolling out verified pages and profiles for desktop and mobile. The goal is to “increase authentic engagement on Facebook, specifically with celebrities, journalists, government officials, and popular brands and businesses.” Like verification badges on Twitter, a checkmark will appear in a number of places: This work is licensed under a … Continue reading
When it comes to Facebook metrics, there’s one thing that really matters: People Talking About This. Find out why all other metrics are a means to the end. Continue reading
Get supporters involved by telling your story with pictures! Check out these 10 tips to let your images shine. Continue reading
Looking to increase your Facebook Page reach? Check out three little settings for your Page that can also dramatically your audience base. Continue reading
