October 17, 2017

How to Attract & Keep Donors Using Text Messaging

by Caroline Avakian

For many nonprofits, text messaging as a communications and fundraising tool can feel daunting. I’ve worked with nonprofits who grapple with understanding if text messaging is even right for them. Below is a graphic shared with me by TextMagic that can help you better understand what an SMS campaign could look like and if it’s right for your nonprofit. This … Continue reading

August 23, 2017

5 Simple Tips for a More Impressive Twitter Profile

by John Haydon

Is your Twitter profile follow-worthy? Or are you unknowingly turning people away, leaving them confused or unimpressed? Your Twitter profile very is different from many other social profiles. On Facebook, LinkedIn, and other social networks, you have lots of space for your bio, links, and other elements. Not so with Twitter: Limited space: Twitter allows for one link, a small profile … Continue reading

Category: Nonprofits, Social media
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July 18, 2017

How to Manage Social Media During Summer Vacation

by John Haydon

If you’re like the participants in a recent Harvard study, you work during vacation. You may even skip vacation like the 35% who work over 50 hours a week. The thing is, we’re not machines. We’re animals. And like most animals, we need to rest, unplug, and reset.  But it might not be easy for you to take time off: This … Continue reading

Category: Nonprofits, Social media
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June 9, 2017

My Friday Edit: Restoring My Faith in Tech

by Caroline Avakian

This week I was re-inspired by technology. It sometimes feels like we spend a lot of time criticizing or glorifying tech, and honestly neither of those descriptions seem or feel right most of the time. But Trickle Up, an international nonprofit, told me a story this week that reminded me of the basics of why technology applied wisely, in collaboration, … Continue reading

June 2, 2017

Your Donor Sweetheart + My Nonprofit Comms Edit

by Caroline Avakian

Today is my 10 year wedding anniversary and it got me thinking about how we value and place importance on anniversaries. That the action of acknowledgement is important. It recognizes a significant commitment and bond. It communicates that through the years, I continue to choose you. Pretty big stuff. It then got me thinking about how we, as nonprofit communicators … Continue reading

May 19, 2017

The Friday Edit – Links I’m Loving

by Caroline Avakian

fotomica/Shutterstock / Park Guell, Barcelona It’s the Friday Edit, aka, things I’ve been reading or watching around the web that I found interesting, useful, or downright funny. I hope you enjoy them, too. I have to start with the funny because, well, it’s needed this week! I saw this movie trailer for NGO – Nothing Going On from Poverty to Power and it seems … Continue reading