March 3, 2014

How to entice your board into the social media waters

by Caroline Avakian

Find inducements & show them the payoff This is the second part of a two-part series on making the case for your social media plan and initiatives. Also see: • Getting your board on board with social media Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, social media managers. Getting your board engaged and on board with social media can … Continue reading

September 17, 2013

Twtrland: Find your nonprofit’s top influencers

by JD Lasica

Today digital marketing is less about blasting out your message and more about convening a conversation about your product, service or cause. Here’s a look at Twtrland, a new startup that helps businesses and organizations connect with the top influencers in your sector. Continue reading

April 25, 2013

10 tips for crafting engaging tweets

by Guest

Increase your awareness and your impact with engaging tweets. Find out how to best craft tweets that encourage supporters to interact. Continue reading

November 27, 2012

Last call for your nonprofit to join #GivingTuesday

by John Haydon

Today charities, families, businesses and folks like you will come together to help create #GivingTuesday. Find out how your nonprofit can get involved and raise awareness — and funds! — for your cause. Continue reading

October 8, 2012

How to get your tweets to have staying power

by John Haydon

How Twylah can help you get more juice out of your tweets Twylah is a way to organize your tweets on a single webpage that’s SEO-friendly and search engine optimized, essentially giving your tweets greater exposure and a significantly longer life. This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.

September 24, 2012

How to create a big Twitter header image

by John Haydon

Twitter now allows header images to help boost your profile (kind of like Facebook covers). Check out this header template and re-work your Twitter profile to better convey your organization’s mission. Continue reading