August 28, 2013

How you should be posting content on Facebook

by John Haydon

Carve out some time for this 13-minute video. In it, I go over a Facebook page management process that I recommend to all of our clients. You might have a Facebook account, but do you have a systematic way to manage it? The video lays out how to go through a five-step process: Monitor and measure Curate content Optimize content … Continue reading

August 19, 2013

How to get more shares on your Facebook page

by John Haydon

If shares are the name of the game on Facebook, how do you get more? Here are a few quick tips to help boost the amount of shares you get on your page updates. Continue reading

Category: Facebook
August 5, 2013

13 ways to promote your Facebook app

by Guest

You’ve just created an app for your organization’s Facebook page. Now what? How do you effectively promote it? And more important, how do you get users to visit your app and share it with their Facebook friends? We offer 13 tips. Continue reading

Category: Facebook
July 29, 2013

How to use Facebook to build your email list

by John Haydon

Your organization can build its email list and run more efficient list-building campaigns through the use of social media. We run down the success of a recent ActionSprout campaign on Facebook undertaken by the National Governors Association. Continue reading

July 22, 2013

How nonprofits can use social media to recruit donors & volunteers

by Guest

Trying to recruit donors and volunteers to your organization? Find out how you can use social media to inform potential volunteers and attract new donors. Continue reading

July 15, 2013

Understanding the big changes to Facebook Insights

by John Haydon

Facebook has just rolled out a new look to Facebook Insights, including some important changes to its metrics reports. In this 10-minute video we’ll step you through the changes and what they mean for your organization or nonprofit. Continue reading