Carve out some time for this 13-minute video. In it, I go over a Facebook page management process that I recommend to all of our clients. You might have a Facebook account, but do you have a systematic way to manage it? The video lays out how to go through a five-step process: Monitor and measure Curate content Optimize content … Continue reading
If shares are the name of the game on Facebook, how do you get more? Here are a few quick tips to help boost the amount of shares you get on your page updates. Continue reading
You’ve just created an app for your organization’s Facebook page. Now what? How do you effectively promote it? And more important, how do you get users to visit your app and share it with their Facebook friends? We offer 13 tips. Continue reading
Your organization can build its email list and run more efficient list-building campaigns through the use of social media. We run down the success of a recent ActionSprout campaign on Facebook undertaken by the National Governors Association. Continue reading
Trying to recruit donors and volunteers to your organization? Find out how you can use social media to inform potential volunteers and attract new donors. Continue reading
Facebook has just rolled out a new look to Facebook Insights, including some important changes to its metrics reports. In this 10-minute video we’ll step you through the changes and what they mean for your organization or nonprofit. Continue reading
