February 21, 2011

Enter your nonprofit video for a DoGooder award

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Sloane BerrentCalling all nonprofits that have made kick-ass videos this past year. See3, in partnership with YouTube, has announced that entries are now being accepted for the fifth annual DoGooder Nonprofit Video Awards.

This year winners will again have the chance to win one of four $2,500 grants provided by the Case Foundation, video cameras from Flip Video, a free registration to next year’s Nonprofit Technology Conference provided by NTEN and more. The winning videos will be announced at next month’s Nonprofit Technology Conference and featured on YouTube’s home page in March.

For many nonprofit clients I worked with over the years, we’ve talked about the power of video. Video is a great way to share your mission, messages and goals. The medium educates, makes others aware of issues, progress that’s being made, and the work that still needs to be done. Awards like these recognize nonprofits that see the importance in video and inspire others to try telling their own stories.

Last year there were 750 entries, 17,000 votes by the public and 150,000 views. Wow, right? Now it’s your turn. Here are some details to get you started:

  • Submissions for Best Small, Medium and Large nonprofit organization videos must be a video that was made in 2010. Entries for the Best Thrifty Video category can be for videos made any time before the end of the submission period. Each nonprofit can submit as many videos as they would like. No specific categories or missions are needed.
  • Entries cannot exceed 10 minutes in length and are limited to nonprofits from the US, the UK and Australia.
  • You can submit your videos from now through March 2. Starting March 7, voting is open to the public.
  • Your organization must be a member of the YouTube Nonprofit Program.

Good luck! If you enter, let me know so I can help spread the word when voting starts!Sloane Berrent is a cause-based marketing consultant who works with nonprofits and social cause organizations. See her business profile, contact Sloane or leave a comment.

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