Website, email newsletter and Facebook Page head the list for US nonprofits
It seems that many nonprofits have their priorities in order for 2012. According to the 2012 Nonprofit Communications Trends Report from Kivi Leroux Miller, they are putting their website as a top priority, followed by email marketing, then Facebook.
This makes sense when you remember that:
- Your website is where you have the most control around your brand.
- Email is where you get most of your online donations.
- And Facebook is where you get new donors and volunteers for your nonprofit.
- Direct mail is still very important though!
At top is the infographic showing where nonprofits are putting their chips in 2012.
What are your priorities in 2012?
John Haydon delivers social web strategy solutions for “the quick, the smart, and the slightly manic.” Curious? Then connect up: Contact John by email, see his profile page, visit the John Haydon blog, follow him on Twitter and Google Plus or leave a comment.
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