June 4, 2014

Using social media shortcuts to increase productivity

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14 IFTTT recipes to hack social media marketing

Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public.

John HaydonIf you’re not familiar with it, IFTTT (If This, Then That) is a free utility that automates tedious online tasks.

For example, updating Google spreadsheets with retweets, updating profile pictures across networks, or uploading Instagram pictures to DropBox.

Basically, it’s a digital personal assistant who takes care of repetitive tasks, based on simple if/then rules. The automated tasks you create with IFTTT are called recipes.

Here are 14 IFTTT recipes for nonprofit marketers:

  1. Add a calendar event by voicemail
  2. Create shared meeting notes via email
  3. Update a Google spreadsheet when someone makes a donation
  4. Track #hashtags in a Google spreadsheet
  5. Get a text if your competitor blogs about a specific topic
  6. Track an Instagram contest in a Google spreadsheet
  7. Save all your Instagram photos to DropBox
  8. Post Instagram pictures to Tumblr
  9. Post Instagram pictures to Flickr
  10. Update your Facebook Page when an event starts
  11. Save all your tweets in a Google spreadsheet
  12. Email your iPhone photos
  13. Save new comics from The Oatmeal to Pocket (of course!)
  14. Text to get away from people (this one’s funny!)

Do you have a favorite IFTTT recipe I should add to the list? Post it in the comments.

John Haydon delivers social web strategy solutions for “the quick, the smart, and the slightly manic.” Curious? Then visit the John Haydon blog, follow him on Twitter or leave a comment.

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4 thoughts on “Using social media shortcuts to increase productivity

  1. very useful information, thanks for details, i found it so much effective.

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  2. Resources like the one you mentioned here will be very useful to me! I will post a link to this page on my blog. I am sure my visitors will find that very useful.

  3. What a great initiative here. I’ll look around the
    site and see if I can offer any additional ideas. Thanks.


  4. Social media marketing means engaging ownself to being very social most of the times. The more you can communicate with large number of people the more you will be popular in this social world!