December 12, 2011

14 surefire ways to engage Facebook users

by Guest

Image by kbuntu for Big Stock Why you need a variety of strategies to keep fans interested in your cause Target audience: Nonprofits, foundations, NGOs, cause organizations, businesses, brands, social media managers, Web publishers, individuals. Guest post by Jon Loomer Digital marketing consultant, JonLoomer.com The secret to a successful Facebook page is a highly engaged community. You can drive thousands … Continue reading

December 5, 2011

4 awesome ways to create content with Google Plus

by John Haydon

Target audience: Nonprofits, foundations, NGOs, cause organizations, businesses, brands, social media managers, Web publishers, bloggers, individuals. Lately, I’ve been using Google Plus as a way to find, collect and create content. Here are some examples of what I’ve been doing — I’d love to hear your thoughts on these uses for Google Plus. Search The search features in Google Plus … Continue reading

December 1, 2011

The difference between Google Plus Pages & Profiles

by John Haydon

Image by AK Foto for Big Stock How to make sense of Google Plus for organizations and individuals Target audience: Nonprofits, foundations, NGOs, cause organizations, businesses, brands, social media managers, Web publishers, individuals. Now that you have Google Plus Page for your nonprofit, I thought it would be helpful to explain the difference between Google Plus Pages and Profiles. Google … Continue reading

November 29, 2011

Tips for your nonprofit to succeed with Google Plus business pages

by John Haydon

Steps for making the most of the newest social network from Google Target audience: Nonprofits, foundations, NGOs, cause organizations, businesses, brands, social media managers, Web publishers, individuals. Last week I had the privilege of hanging out with Marc Pitman and Nathan Hand on Google Plus. At one point Nathan put a challenge on the table for the three of us … Continue reading

November 23, 2011

How to create an ebook for your nonprofit

by Guest

Image by magann for Big Stock   5 easy steps for using an ebook to publicize your cause Target audience: Nonprofits, NGOs, social enterprises, businesses, brands, educators, Web publishers, individuals. Guest post by Amanda DiSilvestro Content writer, Resource Nation If you run a successful nonprofit organization, chances are you’ve tapped into both Internet and traditional marketing approaches. However, there is … Continue reading

November 17, 2011

How to use microsites to better tell your nonprofit’s story

by Guest

Microsite built for The Center for Reproductive Rights by SankyNet. Microsites can be a powerful tool for online fundraising and marketing Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, foundations, educators, Web publishers, creative directors. Guest post by Carla Chadwick Creative director, SankyNet Let’s face it: Nonprofit websites often suffer from multiple personality disorder. There’s the “program” side that … Continue reading