January 24, 2012

How to use Facebook as an administrator vs. as a person

by John Haydon

  Tips for how to toggle between your Facebook Page and personal profile Target audience: Nonprofits, foundations, social enterprises, cause organizations, NGOs, brands, businesses, Web publishers, educators, journalists, general public. Facebook is a raging river most days. And that raging river can either feel like an exciting ride or a complete terror. One thing that makes a huge difference is … Continue reading

December 8, 2011

5 tips on writing knockout social media content

by Guest

Image by Tawng for Big Stock How to get your content noticed in a sea of information Target audience: Nonprofits, NGOs, cause organizations, businesses, brands, bloggers, Web publishers, marketing professionals, educators, individuals. Guest post by Debra Berger Founder, The Academic Support Link In 2011, people are tweeting 200 million times daily, reports TechCrunch. With that kind of competition, your target … Continue reading

December 6, 2011

How to edit your nonprofit video inside YouTube

by Guest

Image by frbird for Big Stock A step-by-step guide to using YouTube’s Video Editor feature This is part of an ongoing series of guests posts from content partner Movements.org. Target audience: Nonprofits, foundations, NGOs, cause organizations, social enterprises, brands, businesses, video producers, Web publishers. Guest post by Brannon Cullum Movements.org By now, most nonprofits understand the value of creating video … Continue reading

November 23, 2011

How to create an ebook for your nonprofit

by Guest

Image by magann for Big Stock   5 easy steps for using an ebook to publicize your cause Target audience: Nonprofits, NGOs, social enterprises, businesses, brands, educators, Web publishers, individuals. Guest post by Amanda DiSilvestro Content writer, Resource Nation If you run a successful nonprofit organization, chances are you’ve tapped into both Internet and traditional marketing approaches. However, there is … Continue reading

November 16, 2011

How to create a Google Plus business page

by John Haydon

Target audience: Nonprofits, NGOs, cause organizations, businesses, brands, social media managers, Web publishers, individuals. Last week Google released their business profile page, which includes many of the features that Google Plus profiles have. Creating a Google Plus page for your nonprofit or brand can increase the visibility of your organization. Once you have a page, you will have a URL … Continue reading

November 15, 2011

How to use LinkedIn pages for your nonprofit

by John Haydon

Noland Hoshino, who created the LinkInLog from SMO Books, shares three ways you can use the new LinkedIn Company Pages to bring out the human side of your nonprofit. Recently, LinkedIn has made some changes that allow your nonprofit to have more of a presence on LinkedIn. In the video above, Noland talks about the ways nonprofits can optimize their … Continue reading