Web analytics tools help you track your site’s statistics, which let you see how many people are looking at each page, what sites they came from, and other information to help develop a picture of who your audience is. But which Web analytics tool should you use? Data-tracking needs are similar for all organizations, including nonprofits, libraries, small businesses, and corporations. Continue reading
Image by Tawng for Big Stock How to get your content noticed in a sea of information Target audience: Nonprofits, NGOs, cause organizations, businesses, brands, bloggers, Web publishers, marketing professionals, educators, individuals. Guest post by Debra Berger Founder, The Academic Support Link In 2011, people are tweeting 200 million times daily, reports TechCrunch. With that kind of competition, your target … Continue reading
Now that Facebook has rolled out the new Insights to all Pages, you’re probably wondering what some of these new metrics mean.
But you’re also wondering which ones really matter. Continue reading
Image by frbird for Big Stock A step-by-step guide to using YouTube’s Video Editor feature This is part of an ongoing series of guests posts from content partner Movements.org. Target audience: Nonprofits, foundations, NGOs, cause organizations, social enterprises, brands, businesses, video producers, Web publishers. Guest post by Brannon Cullum Movements.org By now, most nonprofits understand the value of creating video … Continue reading
Target audience: Nonprofits, foundations, NGOs, cause organizations, businesses, brands, social media managers, Web publishers, bloggers, individuals. Lately, I’ve been using Google Plus as a way to find, collect and create content. Here are some examples of what I’ve been doing — I’d love to hear your thoughts on these uses for Google Plus. Search The search features in Google Plus … Continue reading
If you were thinking of designing or building a website, you’d be in luck. If you were thinking of writing a suite of financial management tools, you’d be in luck. If you were even thinking of creating the next big video game, you’d be in luck. Visit any good bookstore and the selection of self-help books and “how-to” guides leave you spoiled for choice. Continue reading