July 30, 2010

The Nonprofit Social Media Decision Guide

by John Haydon

Download Idealware’s free guide to get a handle on Facebook, blogs & more Idealware, along with the New Organizing Institute and Trellon, just published The Nonprofit Social Media Decision Guide. The guide helps you to decide how Facebook, Twitter, blogs, Flickr, YouTube and other channels fit within the marketing strategy of your nonprofit or social change organization. Six things you’ll … Continue reading

July 19, 2010

10 tips for writing an impactful blog post

by Guest

Starting a blog for your nonprofit or organization and don’t know where to start? Write what you know — and what you care deeply about. Over time, you’ll develop your own style. As you do, follow some of the best practices that journalists and writers have long employed. Continue reading

Category: Blogging, Making media, Social media, Tutorials
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July 6, 2010

Change-makers share 10 of their favorite tools

by JD Lasica

Ayelet Noff of the Traveling Geeks holds the Flip Ultra HD in London. (Photo by JD Lasica) Launching our summer series on making media for social good Target audience: Nonprofits, social change organizations, educators, NGOs, citizen journalists, media makers We’re kicking off a summer series on making media for nonprofits and social change organizations. And, to highlight the wealth of … Continue reading

January 4, 2010

9 critical stats to measure on your blog

by John Haydon

The best place to start in any journey is to know where you are. If you want directions to Chicago, the first thing anyone will ask is “where are you coming from?” We’d all like to think that our efforts to make friendly connections on Twitter and Facebook are bringing us more visitors, subscribers and customers. It feels so good … Continue reading

Category: Metrics, Social media, Tutorials
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September 14, 2009

Use the Web to improve your community

by JD Lasica

Mozilla Service Week offers ideas to help you put technology to good use Socialbrite is a partner in Mozilla Service Week, which runs today through next Monday. The initiative inspires tech companies across the globe to offer their talent and expertise to local organizations that need their assistance. Here’s a quick overview from our friends at Mozilla: “During the week … Continue reading

August 20, 2009

5 steps to a successful social media strategy

by Amy Sample Ward

Social media, as many have said time and again, is only part of your campaigning, part of your fundraising, and part of your communications. It isn’t something that lives in its own department, nor does it have staff that are separate from the rest of the organization. Just as the content distributed and conversations participated in are integrated into many … Continue reading