If you’re looking at investing scarce marketing dollars into Facebook advertising, read up to learn the ins and outs of ad types, plus gain a bit of insight as to how to make your ads more effective.
Archives for February 2013
Boost engagement and likes on Facebook
Social media can be a very effective fundraising and volunteer-recruiting aid for nonprofits with limited resources. Find out how your organization can leverage the power of Facebook to rally sponsors, supporters and volunteers.
How to successfully harness your email list for your cause
Collecting email addresses and using them to mobilize your supporters is one of the simplest but most important tactics for online organizing. Susannah Vila shares her tips and tricks for harnessing the power of your email list for your cause.
How to use your Facebook page to build your nonprofit’s email list
Looking to build your nonprofit’s email list? Use your Facebook Page to share your value proposition and point people to your email opt-in form.
Get more website traffic from your Facebook Page updates
When you post links on your Facebook Page, there are a number of factors that determine whether someone clicks on your link or not. Check out these five tips to ensure you’re redirecting traffic back to your home site.