April 21, 2015

5 Communications Lessons Learned Working at an Anti-Poverty Nonprofit

by Caroline Avakian

This post was originally published in the Huffington Post. Photo courtesy of Trickle Up. By: Caroline Avakian The United Nations Millennium Development Goals (MDGs) are the world’s targets for addressing extreme poverty in its many dimensions. The MDGs target date expires this year, and as we collaboratively build out new goals for the next 15 years, it will be critical that … Continue reading

February 23, 2015

Photos no longer get more reach on Facebook

by John Haydon

You’ve no doubt heard the advice that posting photos will help you get more reach on Facebook. That advice has been tried and true for years, until now. According to a study by SocialBakers, photos now get less organic reach than videos, links, and even text updates. In fact, videos are now the king of the News Feed! Socialbakers analyzed … Continue reading

January 12, 2015

Nonprofit Communications Trends Report for 2015

by John Haydon

As a consultant and trainer in the nonprofit community, I’ve been waiting with bated breath for the Nonprofit Communications Trends Report. And it’s here! Kivi published the first Nonprofit Communications Trends Report back in 2011, surveying 780 nonprofits. For the most recent report, Kivi surveyed 1,535 nonprofits – mostly in the US. Highlights from the 2015 Nonprofit Communications Trends Report are … Continue reading

December 8, 2014

Initial reports for #GivingTuesday indicate astounding success!

by Guest

Black Friday sales were down 11% while #GivingTuesday had a banner year! By Ritu Sharma The final numbers are rolling in, and by all accounts the three-year-old day dedicated to giving known as #GivingTuesday, is proving once again that Black Friday and Cyber Monday aren’t the only spending days top of mind in our communities. That the long weekend of … Continue reading

August 21, 2014

My take on the ALS #IceBucketChallenge

by Caroline Avakian

Video still of Bill Gates taking the ALS #IceBucketChallenge (via YouTube) 3 reasons I’ve decided to embrace this campaign — and why you should, too Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. As you all likely know by now, the ALS #IceBucketChallenge is taking your Facebook news feed by storm. Your friends, colleagues, … Continue reading

July 1, 2014

7 Facebook hacks to make your website more shareable

by John Haydon

Tips to make Facebook work harder for your website Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. How you reach people is not limited to your Facebook Page. You reach people with your e-mails, your YouTube videos, mentions in the local newspaper. And you reach people with your website content. In the same way that … Continue reading