January 16, 2013

9 powerful, simple ways to build your email list

by John Haydon

Here’s how to build your nonprofit’s email list to increase your open and click-though rates. Email is the best way to raise funds online, so here are nine ways to build your list. Continue reading

December 5, 2012

7 ways for nonprofits to make the most of Google Hangout

by Renee Alexander

Google Hangout is an easy way to hold video conferences with multiple individuals or groups of people. Have your employees, constituents and volunteers get together through an online chat, where distance is not an obstacle. Continue reading

May 14, 2012

How to use social media for students & schools

by JD Lasica

We had a great give an take about how social media can be used, by Parent Teacher Associations and other organizations, to advance schools’ and school districts’ business goals. I present at a lot of workshops and it was great to see the amount of interaction throughout the session — not just questions to me but PTA reps pitching in to help their colleagues. Continue reading

May 9, 2012

27 ways to increase engagement on your Facebook page

by John Haydon

Network for Good hosted a free webinar the other day where I presented 27 Ways to Increase Engagement on Your Facebook Page.

According to a recent survey by NTEN, 89 percent of nonprofits today use Facebook to expand awareness around their cause and to grow their fan base. One challenge that many nonprofits face is keeping fans interested and engaged after they like their page. Continue reading

May 3, 2012

Social media for small budgets

by JD Lasica

This morning I’m giving a 90-minute bootcamp at the annual Women’s Funding Network Summit in Los Angeles on the subject social media for small budgets — which covers just about all the nonprofits and foundations in the room.

Above is the presentation on SlideShare. Continue reading

March 21, 2012

How to clean up your Facebook Timeline

by John Haydon

If you have a Facebook page (rather than a simple profile), you should be preparing for the switchover to Facebook Timeline, which is coming to all pages on March 30.

Did you know you can fix up the look of your Timeline? Not the cover image at top, but the two rows of updates underneath. Continue reading